Manager, Digital Activation

Agency:

PHd

Job Function:

Media

Job Subfunction:

Performance Media

Job Description:

The Manager’s role is to provide day-to-day leadership on client business lines in the stewardship and management of programmatic campaigns. Managers have a level of expertise in programmatic foundations and the ability to apply these to defining and executing against a client’s objectives. A successful Manager must be an effective communicator and possess the ability to both work with and guide a team of offshore campaign managers responsible for media success.

The Manager must lead and foster a strong level of integration within their pod and cross-functionally with other account teams.

- Campaign Management and Media Effectiveness

- Assist in tactical planning of Investment brief

- Ensure agency and clients provide team all necessary requirements for programmatic planning and activation

- Deep proficiency in all integrated PHD partners (buying platforms, data, etc.); able to plan campaigns based on partner(s) technology capability/functionality

- Creating and maintaining productive internal team relationships which fosters a culture of empathy, understanding, open communication within the pod and to sr. management on the account

- Identifying and selling ideas internally ranging from campaign optimization strategies to new partnership recommendations

- Developing a deep understanding of a client’s campaign and digital marketing business needs to service them effectively and convey their needs to internal teams and external partners

- Working closely with the Marketing Science team to understand current campaign performance and data, mining for opportunities to deliver better performance for assigned clients

- Broad understanding of the capabilities and limitations of the technologies we employ, including key DSPs(primarily DV360), SSPs, CM360, GA, YouTube, etc.

- Meeting regularly with mid-level client counterparts and teams to review campaign performance, develop optimization recommendations and ensure campaign recommendations are implemented

Team Management

- Communicating with the management team on account and group status in a professional manner befitting a senior level team member

- Serve as project leader and mentoring peers along with junior and offshore members of the team

- Identifying areas to improve the knowledge or skills of offshore and more junior team members

- Leading junior Account and offshore staff as assigned, providing ongoing feedback, career coaching and direction

Communications

- Develop and present presentations and proposals that clearly state and sell ideas to clients, internal teams and strategic partners

- Deliver and communicate results and campaign milestones in a simple, succinct and compelling fashion





50000-95000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

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