Client Solutions Manager - Retail and Ecommerce - Türkiye & South Asia

The Client Solutions Manager (CSM) - Retail & Ecommerce is an expert in TikTok's performance & branding advertisement products for key clients in the industries such as marketplaces, fashion, electronics, furniture, beauty, price comparison sites and quick commerce apps.

The CSM acts as a strategic partner to advertisers, supporting them across the full funnel, from awareness to conversion, while ensuring scalable campaign execution, robust measurement frameworks, and actionable insights that drive sales and long-term growth.

You will collaborate with Client Partners to design end-to-end strategies, manage campaign operations, and optimize performance across web and app channels. A strong understanding of web ,app tracking, campaign optimizations, A/B testing, and measurement setup, is critical for success in this role.

Responsibilities: - Manage and grow post-sale client relationships with Retail & Ecommerce vertical advertisers - Support and work closely with the Client Partners on pre-sale research and pitch with a greater focus on relevant product solutions and advertising strategy - Create and optimize client ad strategies by using a wide range of TikTok for Business product solutions, including organic solutions, branding, brandformance , performance and consideration products - Increase adoption and engagement of TikTok’s auction platform and auction-based tools, providing ongoing technical support and real time analysis - Analyze campaign performance data to offer clients data-driven business insights and, at the same time, use those insights to improve our advertising offerings. - Conduct regular and strategic business reviews and take a consultative, long-term approach to build productive relationships with clients, in collaboration with various internal teams - Keep an accurate record of pending and active campaign plans and maintaining campaign schedules and availability of ad inventory - Act as product champion to drive revenue and adoption in key product and business growth areas, build team level expertise, and actively promote cross-regional/functional exchange and collaboration - Work closely with product and engineering teams to help them troubleshoot client issues during a campaign, provide market feedback, and support TikTok for Business product development - Work closely with creative teams to provide Retail & Ecommerce clients with creative solutions support including creative insights and creative strategies - Work closely with measurement partners and advertisers to develop a solid understanding of how advertisers measure success and help them understand the true value of TikTok - Build trusting relationships and robust communication with external client & agency teams to ensure sustained growth of accounts - Cooperate with the ad policy team to ensure the clients and team are kept up to date on any policy changes and get all support needed - Take responsibility for campaign setup checks, performance monitoring and optimization suggestions for every client in the book of business - Drive and facilitate the adoption of Pixels, MMPs, TikTok Shop where applicable - Put together narratives, workshops and business reviews etc. to educate and upskill clients in charting the way forward - Share client/market/vertical learnings and knowledge across Client Solutions Teams, and beyond where pertinent, through case studies or other ad hoc sharings - Cooperate with the Ad Operation team to ensure a smooth and successful campaign execution, and ensure ad specifications and rates are accurate. - Cooperate with the Organic team to help clients enhance organic presence to complement paid activities - Gather, analyse and present data alongside insights and actionable next steps as part of post campaign reporting or account audits - Proritize tasks by urgency level and impact in alignment with Client Partners

Minimum Qualification: - Proven experience in performance-based campaign management in in-house marketing, digital agencies, platforms or media side - Hands-on campaign management (Google Ads, Meta Ads or Tiktok Ads etc.) experience is a must - Practical and sophisticated hands-on experience in optimization, tracking, attribution, measurement and using major app tracking tools like MMPs such as Adjust, Appsflyer, etc and web tracking tools such as Google Analytics, Omniture, etc - Knowledge of app/web tracking (MMP, GA etc.) experience is a must . - Deep understanding of user acquisition & performance marketing with a passion for social media, content platforms and Retail & Ecommerce industries - Proactive attitude and consultative sales skills with excellent project management, organizational, and analytical skills - Self-starter, fast learner with a start-up spirit - Proficient in English and Turkish (will be working with Turkish speaking clients) - Ability to travel domestically and internationally as needed

Preferred qualifications: - Experience diagnosing and solving technical problems with product and engineering teams is a big plus - Sales oriented mindset with strong account management skills and experience - Good technical understanding of digital marketing technologies, integrations and infrastructure, ability to effectively translate technical language to non-technical stakeholders - Hands-on experience with App, CPAS, Shopping Ads, and broader e-commerce marketing. - Proven ability to manage revenue-bearing responsibilities, targets, and strategic program development to drive education and product adoption.