TikTok Shop - Merchant Growth Strategy Manager
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About the Team The global eCommerce US operation team aims to deliver high quality products together with a unique customer experience via TikTok. With more than 1 billion loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join us to build an e-commerce ecosystem that is innovative, secure and intuitive for our users together.
Responsibilities - Develop and implement strategies to support merchant onboarding, growth, and long-term success on TikTok Shop. - Identify opportunities and operational challenges within the merchant ecosystem, and design structured initiatives to improve merchant performance and platform supply. - Partner closely with industry teams, operations teams, and product teams to translate strategic initiatives into scalable programs that can be effectively implemented by frontline teams. - Leverage product capabilities and platform tools to build scalable solutions that improve merchant enablement and operational efficiency. - Analyze merchant performance data and ecosystem trends to identify growth opportunities and continuously refine merchant strategies. - Led cross-functional projects to implement merchant growth initiatives and ensure alignment across stakeholders.
Minimum Qualifications - Bachelor’s degree in Business, Economics, Marketing, Data Science, or a related field. - 5+ years of experience in e-commerce strategy, marketplace operations, merchant operations, or related fields.. - Experience collaborating with cross-functional teams such as operations, product, or merchant success teams. - Strong analytical skills and the ability to use data to identify business opportunities and inform strategy development.
Preferred Qualifications - Experience working with marketplace platforms, merchant ecosystems, or e-commerce growth initiatives. - Demonstrated ability to design and implement scalable operational or product solutions. - Strong communication and stakeholder management skills, with the ability to influence and align cross-functional teams. - Highly proactive with strong ownership, and able to thrive in a fast-paced and evolving environment.
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