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Senior Multimedia Specialist (YouTube & Podcast)

hirehangar

South Africa - Cape TownRemote

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Job Title: Senior Multimedia Specialist (YouTube & Podcast) Location: Remote Working Hours: US Time Zones (PST - EST)

The Role

You’ll oversee the production, growth and YouTube presence, while spearheading a cross-platform content strategy that drives engagement and audience acquisition.

You’ll lead end-to-end media execution—from interviews to post-production to social promotion—and bring a strategic lens to every creative decision. If you thrive at the intersection of storytelling, content systems, and data, this is your stage.

Your Responsibilities

- Coordinate and manage podcast production—from guest booking to post-recording handoffs

- Design and execute a video-first strategy to grow YouTube reach, retention, and subscriber count

- Lead content repurposing across platforms (Instagram, TikTok, LinkedIn), optimizing for format and audience

- Collaborate with design and editing partners to ensure timely, quality delivery of content

- Produce promotional and visual materials in Canva, Adobe, or CapCut aligned with brand identity

- Draft and publish newsletters, blog posts, and resource content that align with product goals

- Optimize all web-based media (e.g., WordPress blog, landing pages) for search and discoverability

- Track performance via HubSpot, YouTube Studio, and analytics dashboards—then adjust as needed

- Cultivate audience interaction and retention across video and podcast platforms

- Support customer marketing through the creation of onboarding and tutorial content

What You’ll Need

- 3–5 years in content creation, podcasting, or video-first marketing

- Demonstrated success growing YouTube and podcast audiences using analytics and experimentation

- Expertise in repurposing long-form content across multiple formats

- Familiarity with SEO, YouTube metrics, and social platform dynamics

- Hands-on experience with tools like Canva, Adobe Creative Suite, HubSpot, and WordPress

- Strategic operator who balances creative instincts with a performance mindset

- Excellent project management and communication skills in a remote environment

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