Creator Program Manager (Emerging Verticals) - TikTok (Los Angeles)

The Emerging Verticals team builds and scales programs that grow high-quality creator supply across new and fast-growing content categories in North America. Our work sits at the intersection of product adoption and creator growth – helping creators discover, adopt, and get lasting value from TikTok features.

Responsibilities - Own creator programs end-to-end from strategy and planning through execution and measurement with a high degree of autonomy - Partner closely with Product to streamline how programs run and scale - Dig into program data to spot problems early and build solutions before they become blockers - Keep stakeholders informed with clear, regular reporting on program performance and key insights - Build trusted relationships across cross-functional teams including Product, Comms, Legal, and Design

Minimum Qualifications - 5+ years in program management, marketing, or a closely related field - Solid grasp of the creator economy and hands-on experience working with creators - Comfort with data — dashboards, self-serve tools, and basic querying to drive decisions - Sharp communicator, written and verbal, across all levels - High ownership mentality — you spot gaps, flag them, and fix them

Preferred Qualifications - Experience running creator product adoption programs specifically - Background in product operations or product program management - Experience collaborating across global teams and time zones