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Senior Marketing Project Manager

WIZELINE

Guadalajara

We are

Wizeline, a global AI-native technology solutions provider, develops cutting-edge, AI-powered digital products and platforms. We partner with clients to leverage data and AI, accelerating market entry and driving business transformation. As a global community of innovators, we foster a culture of growth, collaboration, and impact.

With the right people and the right ideas, there’s no limit to what we can achieve

Are you a fit?

Sounds awesome, right? Now, let’s make sure you’re a good fit for the role:

Key Responsibilities

  • Translate agreed business and marketing objectives into clear, actionable campaign briefs, defining target audiences, desired outcomes, core propositions, deliverables, channels, timelines, stakeholders, and approval paths.
  • Convert campaign plans into detailed workback schedules, asset lists, ownership assignments, and practical next steps to ensure smooth execution.
  • Coordinate ETF marketing campaigns from brief through delivery, working across internal marketing teams, writers, designers, agencies, reviewers, sales, product, and other business stakeholders.
  • Support product launches, awareness initiatives, cross-sell programs, advisor communications, and sales enablement activities.
  • Own day-to-day campaign follow-up, including actions, deadlines, reviews, decisions, dependencies, and escalations.
  • Partner closely with Delivery and Marketing Leads on resourcing, sequencing, priorities, campaign status, and delivery risks.
  • Maintain clear campaign status reporting, ensuring stakeholders have visibility into what is on track, at risk, awaiting input, or complete.
  • Review creative and content against approved briefs, audience needs, campaign objectives, and channel requirements, providing clear and constructive feedback when adjustments are needed.
  • Help translate complex investment and product concepts into clear, useful, and audience-appropriate marketing communications.
  • Support consistency across campaign assets, including messaging, positioning, terminology, proof points, disclosures, and calls to action.
  • Coordinate feedback and approval processes across business, product, legal, compliance, and other required stakeholders, maintaining accurate records of decisions and final materials.
  • Track agreed campaign and advisor-engagement measures in partnership with Marketing and Analytics teams.
  • Conduct focused research on competitor activity, ETF category narratives, advisor needs, and relevant market developments, translating findings into concise observations and practical recommendations.
  • Capture campaign learnings and identify opportunities to improve briefs, templates, workflows, handoffs, and ways of working.
  • Use designated workflow and marketing platforms to maintain campaign briefs, tasks, approvals, metadata, and source files.

Must-have Skills

  • 2–5 years of experience in an agency, integrated marketing, account management, campaign management, content production, marketing operations, or a comparable cross-functional environment.
  • Demonstrated experience translating business or marketing objectives into actionable briefs and coordinating work across multiple creative and business contributors.
  • Experience managing multiple campaigns, projects, deliverables, and stakeholders simultaneously.
  • Strong project management and organizational skills, with excellent attention to detail and follow-through.
  • Strong stakeholder management and communication skills, including the ability to surface risks, clarify decisions, and recommend practical next steps.
  • Ability to work hands-on and independently in a fast-paced environment while knowing when to seek strategic direction or approval.
  • Strong content and creative judgment, with the confidence to assess work against audience needs, campaign objectives, and approved briefs.
  • Ability to learn complex subject matter and translate it into clear, simple, and useful communications for different audiences.
  • Experience coordinating content and creative review processes involving multiple stakeholders and approval stages.
  • Ability to manage timelines, dependencies, handoffs, and routine delivery risks throughout the campaign lifecycle.
  • Strong problem-solving skills and the ability to identify workflow inefficiencies and recommend practical improvements.
  • Comfort using project management, workflow, marketing, and collaboration platforms to manage tasks, approvals, campaign documentation, and assets.

Nice-to-have

  • Experience within financial services, investment management, asset management, or ETF marketing environments.
  • Understanding of financial-advisor audiences, investment products, or ETF category dynamics.
  • Experience working in regulated environments and coordinating legal, compliance, product, and business approvals.
  • Agency or integrated marketing experience involving multiple creative disciplines, channels, and stakeholders.
  • Experience supporting product launches, awareness campaigns, cross-sell programs, advisor communications, or sales enablement initiatives.
  • Experience tracking campaign performance or engagement metrics and using insights to improve future activity.
  • Research experience across competitor activity, market trends, customer or advisor needs, and category narratives.
  • Interest in developing toward product marketing, campaign strategy, or broader asset-management marketing leadership.
  • AI Tooling Proficiency: Leverage one or more AI tools to optimize and augment day-to-day work, including drafting, research, analysis, content development, or process automation. Identify opportunities to use AI to streamline campaign workflows and improve team effectiveness.

What Success Looks Like

  • Business and marketing objectives are consistently translated into clear, actionable campaign briefs.
  • Creative and content partners receive the context, decisions, and feedback needed to deliver strong work.
  • Campaigns progress with clear ownership, fewer missed follow-ups, and fewer avoidable delays.
  • Content and creative work are constructively challenged when they do not align with the brief, audience need, or intended campaign outcome.
  • Marketing leadership can focus on strategy and final approvals rather than day-to-day task management.
  • Campaign insights and learnings are captured and applied to improve future briefs, workflows, and ways of working.
  • The Coordinator develops increasing fluency in ETF products, financial-advisor audiences, category narratives, and campaign performance.

What we offer

  • A High-Impact Environment.
  • Commitment to Professional Development.
  • Flexible and Collaborative Culture.
  • Global Opportunities.
  • Vibrant Community.
  • Total Rewards.

*Specific benefits are determined by the employment type and location.

Find out more about our culture here

Seen 31 days ago · WIZELINE postings close after a median of 9 days.

Original posting on WIZELINE's site ↗

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