The posting
Seniority Level:
#Talent
Purpose:
Brewing the world’s most loved beers and building brands consumers love, AB InBev is where ownership, ambition, and action thrive. Our portfolio of iconic brands includes global classics like Stella Artois, Budweiser, and Corona, and well-known favorites such as Camden Hells, Beck’s, and Leffe. We empower you to dream big, lead change, and create a long-lasting legacy. We value relentless problem-solvers who take accountability, embrace challenges, and turn bold goals into results through resilience and hard work.
That’s Who We Are: Come and OWN IT.
These are field-based opportunities covering territories in London so a current UK Driving License is required.
The Role:
This role will be focused on both account management to maximize existing relationships, whilst putting significant focus on winning and developing new accounts. A strong candidate will be an outstanding relationship builder, with the ability to sell from our premium portfolio.
Duties & Responsibilities:
- Focus on building relationships within the independent free trade sector, which drive sustainable growth for our customers and Budweiser Brewing Group brands.
- A mixture of account management mainly targeting new business, with some existing relationships.
- Important to build a strong network of working relationships across various stakeholders, allowing you to achieve distribution and revenue targets with a long-term strategy in place for your territory.
- Implement trade activations, which drive value to our customers and increase volume, always ensuring perfect brand execution and the best consumer experiences.
- Differentiate brands through innovative support that adds value to customers.
- Account P&L responsibility, tracking performance versus investments, and present quarterly reviews for key accounts.
- Deliver best-in-class execution across all accounts, ensuring brand visibility, point of sale (POS) compliance, and activation standards are consistently met.
Who we are looking for
- Minimum 4+ years' experience in a sales, account management, or business development role.
- Previous experience within the wine, spirits, hospitality, restaurant, bar, or drinks industry is required.
- Strong understanding of the on-trade landscape, with knowledge of key operators, trends, and routes to market.
- Well-connected within the industry, with an established network of contacts across restaurants, bars, hotels, and hospitality groups preferred.
- Confident engaging with decisionmakers and building long-term commercial partnerships.
- Proven track record of driving new business acquisition whilst successfully managing and growing existing accounts.
- Entrepreneurial mindset with a genuine passion for identifying opportunities and delivering results.
- Highly motivated, resilient, and self-sufficient, with the ability to work autonomously in a fast-paced environment.
- Strong commercial acumen and negotiation skills, with the ability to influence stakeholders at all levels.
- Passion for premium brands and delivering exceptional customer experiences.
- Driven by career progression and personal development, with the ambition to make a significant impact within a growing business.
Benefits & Perks:
- Benefits for you and your family to help your physical and mental health
- Competitive parental leave and pension double contributions
- 25 days holidays per year
- Employee benefits to help your physical and mental health and overall wellbeing (travel insurance, gym memberships, discounted services, dental etc.)
- A beer allowance to enjoy our brands
- 2 volunteer days a year to support your local community
- Global Bonus
- WPA Private Medical Care
- 26 weeks paid leave for primary caregiver
- Car allowance or company car
- Sales incentive
Why build your career with us
We recruit for mindset, ambition, cultural fit, and growth opportunities.
UNIQUE CULTURE
We are proud to be part of something bigger than ourselves and are passionate about building upon our company’s long legacy. We believe in collaboration and candor, which results in a dynamic culture with open communication.
BRANDS EVERYONE LOVES
We are part of the collective, global history of beer. We are the proud makers of more than 500 iconic brands, from beloved international classics to local favorites.
GROWTH OPPORTUNITIES
Our people grow at the pace of their talent. We empower our people to learn, expand their perspectives, and unlock career growth. In an environment where commitment to excellence pays off, our people are able to deepen their impact and create a long-lasting legacy.
#LI-BudweiserUK&I



