The posting
Job Responsibilities: - Plan, execute, and manage marketing and operational initiatives for overseas markets - Develop and implement digital marketing strategies across platforms such as Facebook, Instagram, and TikTok - Collaborate with global teams and clients to ensure alignment on business goals and campaign execution - Conduct market research to identify trends, customer needs, and competitive insights - Monitor and analyze campaign performance, making data-driven adjustments to optimize results - Support cross-border business operations, ensuring smooth coordination across departments - Participate in the development of international growth strategies for internet, gaming, e-commerce, or fintech sectors Job Requirements: - Bachelors degree in Marketing, International Business, Media, Advertising, Computer Science, or related fields - 1-2+ years of experience in international advertising or operations of overseas internet products - Hands-on experience with mainstream advertising platforms (e.g., Google, Facebook, TikTok, etc.) - Proven track record of managing high-budget advertising campaigns (millions-level RMB/USD) - Familiarity with A/B testing methods, CRO techniques, and advertising data analysis tools - Fluent in Mandarin (reading, writing, listening, and speaking) - Strong communication skills for effective collaboration with overseas teams and clients - Strong analytical and logical thinking skills - High level of responsibility, self-motivation, and execution ability - Excellent communication skills with the ability to work in cross-cultural and cross-functional environments



