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Open nowPosted 2 days ago

Customer Retention Specialist (AI-Driven Sales & Events)

ANGGUN ON STEVENS PTE. LTD.

Pay
SGD 3,600 – SGD 4,200 a month
Where
Singapore
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Your applicationOpen nowCustomer Retention Specialist (AI-Driven Sales & Events)ANGGUN ON STEVENS PTE. LTD. · Singapore

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 2 days ago

The posting

1. AI-Powered Sales Conversion

  • Utilise AI tools to improve the conversion of wedding and event enquiries into confirmed bookings.
  • Use AI to draft personalised sales messages, quotations, promotional content and follow-up communications.
  • Analyse customer enquiries, preferences and budgets to recommend suitable wedding packages and event services.
  • Identify potential customers who are likely to book and prioritise follow-ups accordingly.
  • Use AI to improve sales scripts, objection handling and closing techniques.

2. Automated Customer Follow-Ups

  • Implement AI-assisted follow-up workflows through WhatsApp Business, CRM systems, email and other approved communication channels.
  • Ensure timely follow-ups for new enquiries, venue viewings, quotations and pending bookings.
  • Re-engage customers who have stopped responding or have not confirmed their bookings.
  • Develop personalised follow-up sequences based on each customer's enquiry date, budget, event date and level of interest.
  • Use AI to identify missed sales opportunities and recommend the next best action.

3. Wedding & Event Sales Growth

  • Convert enquiries into confirmed wedding and event bookings across the company's venues.
  • Promote and upsell wedding packages, venue rental, catering, decorations, photography and other event-related services.
  • Use AI to generate promotional campaigns targeting different customer segments and wedding budgets.
  • Analyse sales trends, customer feedback and campaign performance to identify opportunities for revenue growth.
  • Support seasonal promotions and campaigns to increase bookings during off-peak periods.

4. Lead Management & Customer Retention

  • Maintain accurate customer information and sales pipeline records in the CRM system.
  • Use AI-assisted lead scoring and customer segmentation to identify high-potential enquiries.
  • Track customers who have viewed venues, received quotations or expressed interest but have yet to confirm.
  • Develop referral and repeat-booking strategies to encourage recommendations and future event bookings.
  • Monitor lost leads and use AI to analyse the reasons for unsuccessful conversions.

5. AI-Generated Marketing & Content

  • Use AI tools to create engaging sales messages, promotional copy, email campaigns and social media content.
  • Assist in generating wedding package presentations, proposal templates and personalised customer recommendations.
  • Collaborate with the marketing team to improve campaign targeting and customer engagement.
  • Test different promotional messages and sales approaches to identify those that generate the highest conversion rates.

6. Sales Analytics & Performance Reporting

  • Use AI tools and dashboards to track enquiries, venue viewings, quotation follow-ups and confirmed bookings.
  • Prepare weekly reports on conversion rates, lost leads, sales revenue and follow-up performance.
  • Identify bottlenecks in the sales process and recommend improvements using data-driven insights.
  • Continuously improve AI-assisted sales workflows to reduce manual work and increase team productivity.

Job Requirements

  • Diploma or degree in Business, Marketing, Hospitality, Events Management or a related field is preferred.
  • Experience in sales, customer retention, CRM or hospitality is an advantage.
  • Experience in wedding sales, banquet operations or event venue management is preferred.
  • Comfortable using AI tools such as ChatGPT and AI-powered CRM or marketing platforms.
  • Familiarity with WhatsApp Business, customer databases, sales pipelines and automated follow-up tools.
  • Strong communication, persuasion, negotiation and customer relationship management skills.
  • Able to use data and AI-generated insights to improve sales performance.
  • Proactive, target-driven and willing to learn new technology.
  • Able to work weekends and public holidays when required.

Key Performance Indicators (KPIs)

  • Monthly confirmed wedding and event bookings.
  • Enquiry-to-booking conversion rate.
  • Revenue generated from follow-ups, upselling and recovered leads.
  • Number of previously inactive leads successfully converted.
  • Speed and consistency of customer follow-ups.
  • Return on investment from AI-assisted marketing campaigns.
  • Accuracy of CRM records and sales reporting.

Reporting to: Sales Manager / Business Development Manager

Primary Objective: To increase wedding and event sales revenue by combining strong customer relationship management, proactive sales follow-ups and AI-powered sales automation.

Posting text belongs to the employer. Removal requests: contact us.

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