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Open nowPosted 3 days ago

Senior Specialist, Marketing

ASMPT SINGAPORE PTE. LTD.

Pay
SGD 5,000 – SGD 9,000 a month
Where
North, Singapore
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Your applicationOpen nowSenior Specialist, MarketingASMPT SINGAPORE PTE. LTD. · North, Singapore
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This job: posted 3 days ago

The posting

Senior Specialist, Marketing

Job Summary

The Senior Specialist, Marketing will lead the planning and execution of exhibitions, conferences, customer events, seminars, and webinars. A key part of the role is working closely with internal stakeholders across regions and functions to turn business requirements into well-organized marketing activities.

This role requires a hands-on professional who can manage event projects independently, coordinate multiple stakeholders, and keep deliverables, timelines, and budgets on track.

Key Roles & Responsibilities

Event Planning & Execution

  • Manage events from initial planning and budgeting through to onsite execution and post-event reporting.
  • Develop event plans, schedules, budgets, and checklists, with clear responsibilities and deadlines.
  • Coordinate booth design and production, equipment displays, logistics, meeting arrangements, and onsite requirements.
  • Work with internal teams to prepare invitations, presentations, promotional materials, and other event content.
  • Lead event briefings and onsite coordination, resolving issues promptly to ensure smooth delivery.
  • Manage multiple events across regions while maintaining consistent quality and brand presentation.

Internal Stakeholder Communication & Coordination

  • Act as the main marketing contact for assigned events, coordinating with Sales, Product Management, Engineering, regional teams, and Corporate Marketing.
  • Gather and consolidate stakeholder requirements, including event objectives, target customers, featured solutions, and support needs.
  • Establish clear responsibilities and timelines, follow up on outstanding actions, and keep stakeholders informed of progress.
  • Facilitate planning meetings, document decisions, and ensure agreed actions are completed.
  • Identify potential delays or conflicting requirements early and work with the relevant teams to resolve them.

Regional Marketing Planning & Support

  • Work with regional stakeholders to develop and maintain the annual marketing and events calendar.
  • Consolidate regional activity plans, budget requirements, and execution schedules.
  • Coordinate marketing support for regional events and customer engagement activities.
  • Ensure event messaging and materials follow corporate brand and communication guidelines.

Vendor& Budget Management

  • Manage relationships with event organizers, booth contractors, agencies, and other service providers.
  • Prepare briefs, evaluate quotations, and manage vendor deliverables, quality, and deadlines.
  • Track event expenditure and coordinate purchase orders, invoices, and payments with the relevant internal teams.

Post-Event Follow-Up & Reporting

  • Coordinate visitor and lead data collection, consolidation, and handover to Sales.
  • Work with Sales and regional teams to track agreed post-event follow-up actions.
  • Prepare post-event reports covering attendance, leads, expenditure, stakeholder feedback, and recommendations.
  • Apply lessons learned to improve future event planning and execution.

Qualifications & Skills

  • Bachelor’s degree in Marketing, Communications, Business Administration, Event Management, or a related discipline.
  • 5–8 years of relevant experience, with a strong focus on B2B exhibitions, conferences, or customer events.
  • Experience in the semiconductor, technology, manufacturing, or industrial sector is preferred.
  • Proven ability to manage events independently, from planning through to execution and reporting.
  • Strong internal stakeholder communication skills, with the ability to coordinate across functions, regions, and levels of seniority.
  • Strong project management skills, with close attention to detail, budgets, and deadlines.
  • Experience managing agencies, contractors, vendors, and event organizers.
  • Clear and effective written and verbal English communication skills.
  • Proficiency in Microsoft PowerPoint and Excel; familiarity with event registration, lead capture, or marketing project management tools is an advantage.
  • A proactive, practical approach to problem-solving and the ability to manage changing priorities.
  • Willingness to travel internationally and support onsite event activities as required.

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