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Open nowPosted 69 days ago

Sr. Performance Marketing Executive

Astroyogi22 open roles

Where
Gurgaon
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Your applicationOpen nowSr. Performance Marketing ExecutiveAstroyogi · Gurgaon

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The clock on this job

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Share of postings closed within
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  2. 6.5%3 days
  3. 15.1%7 days
This job: posted 69 days ago

The posting

About the Role -

We are looking for a data-driven and results-oriented Sr. Performance Marketing Executive to help scale our paid marketing efforts. You will plan, execute, and optimize multi-channel campaigns aimed at driving customer acquisition, engagement, and revenue growth.

Key Responsibilities -

  • Assist in strategizing, executing, and optimizing paid advertising campaigns across Google Ads, Meta Ads, LinkedIn, and other platforms.
  • Monitor key metrics (CPI, CPA, CTR, ROAS) and recommend actionable improvements.
  • Coordinate with the creative team to develop high-performing ad creatives, copy, and landing pages.
  • Conduct keyword research, audience segmentation, and A/B testing to boost campaign performance.
  • Manage allocated ad budgets to maximize ROI and ensure cost-effectiveness.
  • Prepare and present weekly/monthly campaign performance reports with data-driven insights.
  • Work closely with BI team to get granular data understanding for further improving campaign approach
  • Stay updated on digital marketing trends, competitor strategies, and platform updates. Collaborate with cross-functional teams (SEO, content, design, sales) to ensure cohesive marketing execution.
  • Hands on experience on app marketing, app installs for iOS and Android.

Required Skills & Qualifications -

  • Bachelor’s degree in Marketing, Business, or related field.
  • 2–4 years of experience in performance marketing with proven ROI delivery.
  • Hands-on expertise in Google Ads, Meta Ads Manager, Google Analytics, and Tag Manager.
  • Strong analytical mindset with proficiency in data interpretation and reporting.
  • Familiarity with CRO, retargeting, and funnel optimization strategies.
  • Ability to steer the team in a new direction depending on the requirements
  • Excellent communication, project management, and multitasking abilities.
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