Skip to content

Open nowPosted yesterday

Vice President for Brand Development, Innovation & Insights

AVI Foodsystems1,186 open roles

Where
Akron, OH, US
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowVice President for Brand Development, Innovation & InsightsAVI Foodsystems · Akron, OH, US
  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on AVI Foodsystems's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. AVI Foodsystems postings stay open a median of 4 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: posted yesterday

AVI Foodsystems median: 4 days open

The posting

The Vice President of Brand Development, Innovation & Insights leads the development and evolution of AVI Foodsystems' proprietary dining and retail brand portfolio, ensuring concepts remain competitive, trend-forward, relevant and aligned with consumer preferences and market trends. This role drives brand development, retail concept innovation, customer experience, promotions and strategic partnerships across AVI's operating divisions.

As AVI's enterprise-wide subject matter expert in consumer insights and market intelligence, this leader translates consumer research, competitive intelligence and emerging trends into actionable strategies that inform brand development, innovation and business growth.

Working collaboratively with marketing, operations, culinary and other cross-functional teams, this position leads the creation, positioning, launch and ongoing evolution of differentiated dining and retail concepts that strengthen AVI's competitive advantage and deliver measurable business results.

Initial Key Projects

  • New Micro Market Concept: Lead consumer and competitive research, concept development, naming, positioning, experience design and recommendations for rollout, investment and ROI.
  • AVI Signature Brand Portfolio: Evaluate and refine AVI's proprietary dining and retail brands, identifying opportunities to enhance, consolidate, replace or discontinue concepts. Develop brand positioning, architecture, standards, implementation guides and division-specific strategies to ensure consistency, scalability and performance.
  • Culinary Operations: Support development of differentiated dining concepts, smart/enhanced vending experiences and consumer programming aligned with business and operational needs.
  • Retail Concept & Product Innovation: Identify opportunities for new concepts, products and consumer experiences based on emerging trends and market insights. Partner with culinary, marketing and operations teams to bring innovative offerings to market.
  • AVI Promotions & Campaigns: Evaluate and enhance existing promotional programs, develop division- and region-specific strategies, and establish consistent execution standards and performance measures.
  • K-12 Programming: Assess existing offerings, consumer trends and competitive opportunities across NSLP and non-NSLP accounts. Recommend refreshed concepts, programming, positioning and implementation strategies.
  • Enterprise Insights & Market Intelligence: Lead AVI's companywide insights strategy as the organization's subject matter expert in consumer research, market trends and competitive intelligence. Translate findings into actionable strategies that drive innovation, enhance customer experiences and inform business decisions.

Potential Future Projects

  • Brand Experience & Implementation: Support brand identity, customer experience design, digital touchpoints, launch strategies and post-launch evaluation.
  • Loyalty & Digital Engagement: Support development of an enterprise loyalty program and white-label application to strengthen consumer engagement and retention.
  • Refreshment Services Innovation: Develop new concepts, programming and positioning strategies supported by consumer research, competitive analysis, ROI assessments and sales tools.
  • AVI Center for Excellence: Serve as a committee member and project leader in developing programming, innovation initiatives and best practices.
  • Research & Intelligence Infrastructure: Establish tools and processes to monitor consumer trends, competitive activity and industry innovation through research platforms, trade publications relationships, industry events and strategic partnerships.
  • Insights & Performance Measurement: Develop dashboards and reporting standards to track brand awareness, customer satisfaction, engagement, retention, adoption and innovation performance.
  • Long-Term Brand Growth: Develop strategies to strengthen AVI's brand portfolio, expand market opportunities and drive consumer engagement.
  • Education & Knowledge Sharing: Share consumer insights, brand innovation trends, retail best practices and market intelligence to strengthen organizational capabilities and support informed decision-making.

Travel Expectations: Travel requirements will vary based on active projects and initiatives and may include time on-site at specific operating locations or AVI's Headquarters Service Center (HQSC), as needed. The Vice President for Brand Development, Innovation & Insights must spend a minimum of five days per month at HQSC.

Benefits:

  • A family culture and atmosphere
  • Competitive compensation
  • Health, dental, vision, and life insurance for full-time team members
  • 401(k) with generous company match
  • Paid vacations and holidays
  • Immense training and growth opportunities

We conduct pre-employment drug testing. EOE

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against AVI Foodsystems's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.
  3. We apply on AVI Foodsystems's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.
  4. Every reply, sorted

    AVI Foodsystems's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.
  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.