The posting
Axsome Therapeutics is a biopharmaceutical company leading a new era in the treatment of central nervous system (CNS) conditions. We deliver scientific breakthroughs by identifying critical gaps in care and develop differentiated products with a focus on novel mechanisms of action that enable meaningful advancements in patient outcomes. Our industry-leading neuroscience portfolio includes FDA-approved treatments for major depressive disorder, agitation associated with dementia due to Alzheimer’s disease, excessive daytime sleepiness associated with narcolepsy and obstructive sleep apnea, and migraine, as well as multiple novel product candidates addressing a broad range of serious neurological and psychiatric conditions that impact over 150 million people in the United States. Together, we are on a mission to solve some of the brain’s biggest problems so patients and their loved ones can flourish. For more information, please visit us at www.axsome.com and follow us on LinkedIn and X.
About This Role:
Axsome Therapeutics is seeking a Senior Regional Marketer (Thought Leader Liaison) to join our Neurology Marketing team. This field-based role will serve as a strategic connection between key thought leaders, regional markets, and the broader Axsome organization, helping translate customer and marketplace insights into meaningful commercial strategies and initiatives across our neurology portfolio.
The Senior Regional Marketer will develop and maintain relationships with regional, and local thought leaders across relevant neurology communities, gathering insights that help inform brand strategy, customer engagement, educational initiatives, and future marketing efforts. The role will also lead regional execution of key HCP marketing initiatives, including peer-to-peer education, speaker identification and development, advisory boards, congress engagement, and other thought leader programs aligned with brand and portfolio priorities.
Success in this role requires strong external relationship-building capabilities, strategic thinking, and the ability to connect insights from the field with opportunities for the business. The Senior Regional Marketer will collaborate closely with colleagues across Marketing, Sales, Field Medical, Training, Market Access, Market Research, and Medical Affairs in accordance with applicable policies and procedures. This position reports to the Senior Director, Regional Marketing for Neurology.
This is a field-based position supporting the East Region, including CT, D.C., DE, FL, GA, KY, MA, MD, ME, NC, NH, NJ, NY, OH, PA, RI, SC, TN, VA, VT, WV. Candidates must reside within the assigned geography.
Job Responsibilities and Duties include, but are not limited to, the following:
Thought Leader Engagement & Insights
- Serve as a key commercial liaison to national, regional, and local thought leaders across relevant neurology communities, building trusted relationships and creating a strong bridge between external stakeholders and Axsome.
- Develop and execute strategic thought leader engagement plans based on regional dynamics, stakeholder needs, brand priorities, and business objectives.
- Develop and maintain thought leader mapping and engagement strategies to identify key relationships and opportunities across the region.
- Engage thought leaders at local, regional, and national congresses, professional meetings, and advocacy events to support appropriate commercial and brand initiatives.
- Gather and synthesize actionable insights from thought leaders and the regional marketplace to help inform brand strategy, messaging, educational needs, resources, and future marketing initiatives.
- Facilitate appropriate engagement opportunities between thought leaders and Axsome leadership in support of strategic marketing initiatives.
Regional & Brand Strategy
- Serve as a voice of the region to brand and commercial teams, communicating emerging customer needs, competitive dynamics, market trends, and opportunities across relevant neurology markets.
- Partner cross-functionally to translate regional and thought leader insights into actionable recommendations for commercial strategy and execution.
- Support the development and execution of regional HCP marketing initiatives aligned with brand and portfolio strategies and objectives.
- Provide insight into local marketplace dynamics, including customer education needs, clinical messaging, access considerations, and other factors influencing the treatment landscape.
- Partner with Marketing and other stakeholders to evaluate existing programs and identify opportunities to strengthen future customer engagement.
Peer-to-Peer Education & Speaker Engagement
- Identify potential HCP speakers consistent with approved criteria and business needs.
- Lead the development, training, engagement, and ongoing support of promotional speakers to enable high-quality peer-to-peer education.
- Partner with Marketing and other internal stakeholders to support compliant execution of speaker programs.
- Attend and monitor speaker programs, providing appropriate coaching and feedback to support effective program delivery.
- Gather and synthesize speaker feedback to help inform current and future content, resources, and educational initiatives.
Advisory Boards & Congress Engagement
- Support the planning and execution of commercial advisory boards and other approved thought leader engagements.
- Identify potential HCP consultants consistent with approved consultant engagement criteria.
- Support and, where appropriate, facilitate advisory boards designed to gather meaningful customer and market insights.
- Represent Regional Marketing at relevant local, regional, and national congresses and professional meetings.
- Partner with internal stakeholders to maximize appropriate thought leader engagement opportunities surrounding major congresses and events.
Cross-Functional Collaboration
- Build strong partnerships with field-based and corporate colleagues across Marketing, Sales, Field Medical, Training, Market Access, Market Research, and Medical Affairs.
- Share relevant marketplace and thought leader insights with internal stakeholders to support coordinated decision-making and execution.
- Partner effectively across multiple brands and therapeutic priorities as the neurology portfolio evolves.
Requirements / Qualifications
- Bachelor’s degree required; advanced degree preferred.
- 8+ years of pharmaceutical, biotechnology, or relevant healthcare industry experience.
- At least 2 years of relevant cross-functional experience across two or more areas, such as Regional or HCP Marketing; Thought Leader/KOL Engagement; Product or Brand Marketing; Field Sales; Field Sales Leadership; Key Account Management; or Professional healthcare organization engagement.
- Demonstrated experience developing relationships with thought leaders/KOLs and other influential healthcare stakeholders.
- Ability and willingness to travel approximately 50–75%, including air and automobile travel.
Experience, Knowledge and Skills
- Demonstrated success in thought leader engagement, KOL relationship management, advisory boards, and/or speaker bureau programs.
- Experience in regional marketing, brand/product marketing, sales leadership, or pharmaceutical product launches strongly preferred.
- Proven ability to manage a large geographic territory and engage effectively with stakeholders across academic and community-based healthcare settings.
- Strong understanding of how customer and marketplace insights can inform commercial and brand strategy.
- Demonstrated ability to build credible, productive relationships with senior external stakeholders and cross-functional internal partners.
- Strong clinical and marketplace aptitude within complex and competitive therapeutic areas; neurology, neuroscience, or other CNS experience preferred.
- Strategic thinker with the ability to identify themes across customer interactions and translate insights into actionable recommendations.
- Strong executive presence and verbal and written communication skills.
- Highly collaborative, with the ability to influence across functions and operate effectively in a matrixed environment.
- Strong organizational and planning skills with the ability to manage multiple priorities and initiatives across a large geography.
- Self-directed and comfortable making sound decisions within established strategies, policies, and available resources.
- Intellectual curiosity and a commitment to continuously learning, adapting, and responding to evolving market dynamics.
Salary and Benefits:
The anticipated salary range for this role is $190,000 - $210,000. The salary offer will be based on a variety of factors, including experience, qualifications, internal equity and location. Axsome offers a competitive employment package that includes an annual bonus, significant equity and a generous benefits package.
Axsome is committed to equal employment opportunity and providing reasonable accommodations to applicants with physical and/or mental disabilities. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, gender, sex, age, religion, creed, national origin, sexual orientation, gender identity, ancestry, citizenship, marital status, physical or mental disability, medical condition, veteran status, genetic information, or any other characteristic protected by federal, state, or local law.
Axsome Therapeutics does not accept unsolicited resumes from recruiters or third-party recruitment agencies and will not pay placement fees for unsolicited candidates that are sent to hiring managers, the HR team or other Axsome team members. Only approved vendors who have been explicitly asked to support a specific search will receive access to our Applicant Tracking System to submit candidates for consideration.
