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Open nowPosted 80 days ago

海外市场社媒培训生 - 欧美市场

bambulab/campus169 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now海外市场社媒培训生 - 欧美市场bambulab/campus · Shenzhen, Guangdong, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 80 days ago

The posting

岗位定位 我们正在寻找 2027 届毕业生,加入 Bambu Lab 海外市场全球社媒培训生计划。我们期待懂商业思维、具备全球化视野、善于用全媒体矩阵撬动海外用户心智的你。 在这里,你将统筹或深度参与 Bambu Lab 全渠道海外官方社媒矩阵(X/Twitter、Facebook、Instagram、LinkedIn、YouTube、Tiktok等) 的策略规划与日常盘口。你不仅是品牌声音的全球传播者,更是深度联动全球大型营销 Campaign(营销战役)、跨界异业合作、以及构筑品牌溢价与心智教育的核心操盘手。在资深海外品牌导师的 1 对 1 指导下,1-2 年内让你成长为能够独当一面的国际化品牌与社媒专家。

核心职责 1. 海外全媒体矩阵策略与运营:全面负责 Bambu Lab 官方核心社媒阵地(如 X、Facebook、Instagram、LinkedIn 等)的全局策略、内容矩阵规划与运营盘口,针对欧美科技极客、Lifestyle 圈层及 B 端专业人群定制差异化内容。 2. 全球 Campaign 深度联动与执行:作为核心成员深度参与品牌各项全球大型营销Campaign(如旗舰新品全球发布、年度创客盛事、跨界联名等),统筹社媒端的前期预热、声量引爆与全链路节奏把控。 3. 品牌认知构建与心智教育:跳出单纯的“自嗨式发文”,通过高维度的内容叙事与话题制造,持续向全球市场传递 Bambu Lab 的产品哲学与创新势能,降低跨国 CAC,提升全球品牌溢价。 4. 舆论洞察与社区风向捕捉:实时追踪海外主流科技圈、开源硬件圈与创客社群(如 X 舆论场、Reddit 讨论等)的最新动态与舆论风向,输出可落地的敏捷响应策略。 5. 跨部门协同与生态共振:与产品、设计、海外公关(PR)、本地化及各大社媒 KOL 团队深度协同,保障全球营销动作的合规性与高杠杆心智穿透。

1. 基本背景:2027 届本科及以上毕业生,专业不限(海外留学背景、市场营销、传播学、新闻学、理工科极客背景优先)。 2. 语言与跨文化语感:英语可作为日常工作及专业商务沟通语言(英语六级或以上),具备极佳的英文文案语感与海外主流社交媒体网感(深度冲浪 X、Reddit、LinkedIn,懂欧美互联网语境与科技圈层话语体系)。 3. 商业思维与逻辑闭环:具备优秀的第一性原理拆解能力与基础数据分析能力,认同“所有社媒动作终局必须指向品牌认知与商业闭环”的务实逻辑。 4. 同理心与跨文化敏锐度:天然适配欧美圈层审美与极客文化,对全球科技热点保持高度好奇心与敏锐的嗅觉。 5. 加分附件:如果你自己经营过出海自媒体账号、曾深度参与过国际化项目/开源社区运营、或有出色的全案策划作品集,请在网申时作为附件同步上传。

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