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Automotive Internet Business Development

blasiusautogroup42 open roles

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Watertown, CT
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Your applicationOpen nowAutomotive Internet Business Developmentblasiusautogroup · Watertown, CT
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  5. 34.2%30 days
This job: first seen 1 hour ago

The posting

Job Overview: We are seeking a highly organized and customer-focused individual to join our team as an Automotive Lead Handling Specialist. In this role, you will be responsible for efficiently managing and nurturing leads, ensuring a positive and seamless experience for potential customers in the automotive sales process. The ideal candidate should possess strong communication skills, attention to detail, and a proactive approach to lead management.

Responsibilities:

  1. Lead Reception and Qualification: Receive and respond to inbound leads from various sources, including online inquiries, phone calls, and walk-ins. Qualify leads based on established criteria, ensuring alignment with the company's target customer profile.
  2. Database Management: Enter lead information into the customer relationship management (CRM) system accurately and in a timely manner. Regularly update and maintain the lead database to ensure data integrity.
  3. Lead Nurturing: Implement lead nurturing strategies to engage potential customers and move them through the sales funnel. Utilize various communication channels, including phone calls, emails, and social media, to maintain consistent contact with leads.
  4. Appointment Setting: Schedule appointments for prospective customers to visit the dealership or meet with sales representatives. Coordinate with the sales team to ensure a smooth transition of leads into the sales process.
  5. Follow-Up: Conduct timely and persistent follow-ups with leads to address inquiries, provide additional information, and encourage further engagement. Document all interactions and updates in the CRM system.
  6. Collaboration with Sales Team: Work closely with the sales team to share insights about lead behavior, preferences, and potential roadblocks in the sales process. Collaborate on strategies to improve lead conversion rates.
  7. Performance Metrics and Reporting: Track and analyze key performance indicators (KPIs) related to lead handling and conversion rates. Provide regular reports on lead management activities and outcomes.

Qualifications:

  • High school diploma or equivalent; additional education or training in sales or customer service is a plus.
  • Proven experience in lead handling, customer service, or sales support, preferably within the automotive industry.
  • Familiarity with CRM systems and lead management tools.
  • Strong communication and interpersonal skills.
  • Ability to work in a fast-paced environment and handle multiple tasks simultaneously.
  • Customer-focused mindset with a dedication to providing an exceptional experience for potential customers.
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