The posting
Who we are:
Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.
WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com
For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.
More about the role:
As a Consultant (Account Manager or Senior Account Manager) in Burson’s Corporate & Public Affairs practice, you will help lead integrated communications programmes for recognised organisations operating across the Technology and Aviation sectors in the Netherlands.
Media relations will be at the heart of the role. You will develop strong media strategies, identify compelling stories and build trusted relationships with journalists, while also supporting clients across public affairs and issues & crisis communications.
We are looking for someone who combines excellent day-to-day account management with a sharp understanding of the Dutch media, political and regulatory landscape. You will be comfortable working in a fast-moving agency environment, collaborating with specialists and helping clients navigate complex reputational and stakeholder challenges.
This is an Account Manager-level opportunity, although we are also open to considering more senior profiles who bring the right blend of sector knowledge, media expertise and integrated corporate and public affairs experience.
What you'll do:
- Client partnership and account management: Act as a trusted day-to-day client contact, developing a strong understanding of client objectives, stakeholders and sector dynamics, while coordinating activity and maintaining consistently high standards of service.
- Media relations: Develop and deliver proactive and reactive media relations strategies, identify strong news angles, prepare high-quality media materials and build productive relationships with relevant Dutch media.
- Corporate and public affairs: Support integrated programmes that connect corporate communications, stakeholder engagement and public affairs, helping clients engage effectively with media, policymakers and wider audiences.
- Issues and crisis communications: Support clients in anticipating and responding to reputational issues and live situations through monitoring, scenario planning, messaging and coordinated response activity.
- Technology and aviation expertise: Build a strong understanding of the trends, policy developments and reputational considerations shaping the Technology and Aviation sectors, translating these into relevant communications opportunities and advice.
- Planning and storytelling: Turn complex business, policy and technical topics into clear, compelling narratives and creative content that earn attention and strengthen reputation.
- Quality control and delivery: Manage multiple workstreams, timelines and deliverables, ensuring accurate, polished work and smooth collaboration across integrated teams.
- Team contribution: Support and guide junior colleagues, contribute positively to client teams and broader Burson initiatives, and demonstrate effective time management and a collaborative agency mindset.
Experience that contributes to success:
- Corporate communications experience at Account Manager level or above, ideally gained within a communications or public relations agency.
- Fluency in Dutch, with excellent written and verbal communication skills; strong professional English is also required for an international client and team environment.
- Proven media relations experience in the Netherlands, including the ability to develop relevant stories, pitch confidently and build strong journalist relationships.
- Experience working with, or a clear interest in, Technology, Aviation or Financial Services clients and the issues shaping these sectors is preferred.
- An interest in public affairs and issues & crisis communications, with experience in either area considered an advantage.
- Strong account management skills, including the ability to manage priorities, coordinate teams and deliver high-quality work in a fast-paced environment.
- Good knowledge of the Dutch media, political, regulatory and stakeholder landscape.
- A proactive, collaborative and solutions-focused approach, with the confidence to contribute ideas and build trusted relationships with clients and colleagues.
#LI-RE1
You belong at Burson:
Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.
At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
