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Open nowPosted 5 days ago

游戏行业营销专家 - 飞书商业化

ByteDance18,575 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now游戏行业营销专家 - 飞书商业化ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

13.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 12 days.

Share of postings closed within
  1. 2.2%1 day
  2. 4.7%3 days
  3. 13.8%7 days
  4. 22.3%14 days
  5. 37.8%30 days
  6. 59.0%60 days
This job: posted 5 days ago

ByteDance median: 12 days open

The posting

团队介绍:飞书商业化团队(Go to Market)负责将飞书先进产品和服务全面推向中国和国际市场,通过制定精准的业务战略,进行破圈的市场营销,深入理解不同行业的趋势和特点,传递飞书的理念和价值给不同行业的企业客户并达成业务合作,帮助客户加强使用深度和广度,最终让飞书成为各行各业先进企业的首选、持续助力企业组织升级。目前已在中国、新加坡、美国、日本等国家和地区建立了商业化团队,开启了为全球各行各业组织和个人提升创造力和效率的历程。

1、深耕游戏行业市场,了解游戏研发、发行、运营等全流程,结合业务发展阶段及行业市场规划,建立并维护游戏行业开发、产品、营销关键人及一号位、相关生态资源,推动行业市场合作落地; 2、具备丰富的市场活动策划与执行经验,能够结合游戏行业业态及客户需求,与游戏行业销售团队背靠背拓展市场,定位目标客户,策划并执行不同类型的市场活动,推动获客及商机转化; 3、维护游戏行业获客数据,开展周期性分析并输出洞察,坚持结果导向,对市场活动产出进行多维度归因、总结复盘,制定并落实迭代方案; 4、通过多元化的市场手段(不限于广告、传播、BD等),为游戏行业业务带来增量,打造字节跳动创造力服务平台在游戏行业的品牌影响力。

1、本科及以上学历,能够接受出差;从事游戏行业市场营销相关工作不少于3年,了解游戏研发、发行、运营等全流程,具备游戏行业开发、产品、营销关键人及一号位、相关生态资源储备; 2、有与游戏行业销售团队背靠背拓展市场的经验,能够围绕业务目标协同制定并落地市场计划,推动目标客户触达、获客及商机转化; 3、具备良好的数据分析能力及洞察力,了解B2B业务模式者优先; 4、组织和沟通能力强,善于协调内外部团队,推动问题解决并完成目标; 5、自驱力及学习能力强,对新事物及行业趋势保持好奇心,具备良好的迭代思维和学习思维,善于反思与复盘; 6、对市场工作充满热情,细心、耐心、追求卓越,能够在复杂情况下聚焦优先级,高效交付高质量的工作结果;不设边界,愿意承担,具有较强的责任心。

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