The posting
About This Position
Under general supervision, this position is responsible for the dissemination of news and information to the general public, City employees, and the media regarding departmental and/or Citywide programs. These duties may contribute to any or all of the following areas: marketing, public relations, media relations, and publication of documents for internal and external education and communication.
Job Description:
Duties, Functions and Responsibilities:
Essential duties and functions, pursuant to the Americans with Disabilities Act, may include the following. Other related duties may be assigned.
- Works on assignments that are complex in nature where considerable judgment and initiative are required in resolving problems and making recommendations. Primary responsibility for larger individual projects or act as an account representative for client departments and programs.
- Develops long-range strategic plans.
- Writes plans, organizes, directs, coordinates and edits articles for publication in a variety of forms, including electronic publication.
- Coordinates all aspects of production of marketing materials.
- Performs media relations duties to include: media buying, news releases, and fielding questions from media.
- Coordinates public relations duties to include: public and school education, presentations, tours of public facilities, and requests for information from the general public.
- Designs, researches, writes and edits newsletters and releases for internal or external use.
- Produces public service announcements and videos for promotional use.
Responsibilities - Supervisor and/or Leadership Exercised:
May train and lead others.
Knowledge, Skills, and Abilities:
Must possess required knowledge, skills, abilities, and experience and be able to explain and demonstrate, with or without reasonable accommodations, that the essential functions of the job can be performed.
- Knowledge of public information, marketing, public relations, media relations programs.
- Knowledge of the functions and organization of municipal government, to include the relationships between departments, divisions and agencies.
- Knowledge of the principles associated with the role of meeting the necessary standards of customer service.
- Skill in oral and written communication.
- Skill in handling multiple tasks and prioritizing.
- Skill in using computers and related software.
- Skill in data analysis and problem solving.
- Skill in planning and organizing.
- Ability to interpret policies and guidelines.
- Ability to write articles for publication.
- Ability to work with frequent interruptions and changes in priorities.
- Ability to lead and train others.
- Ability to establish and maintain good working relationships with other City employees and the public.
Minimum Qualifications:
- Graduation with a Bachelor's degree from an accredited college or university with major coursework in Marketing, Public Relations, Journalism, Advertising or related field plus four (4) years of progressive experience in developing and implementing programs of public information, one (1) of which was in a team leader/coordinator capacity.
- Experience may substitute for the education up to the maximum of four (4) years.
Preferred Qualifications:
- Experience in writing, editing and coordinating articles for publication in a variety of forms, including electronic publication.
- Experience creating visually appealing, multimedia
- content through videos and photos.
- Experience with live streaming events, recording and editing video and photos.
- Experience developing and executing paid social media strategies to support organizational priorities, as well as with social media management and monitoring.
- Experience using Adobe Creative Suite and Canva.
- Experience tracking and reporting digital analytics and performance insights to inform future strategies.
- Ability to travel to various locations for regular work assignments.
Compensation Range:
The annual hiring range for this position is $34.67-$43.34
Physical Location:
4815 Mueller Blvd Austin, TX 78723
Notes to Candidate:
This innovative, hands-on digital communications professional will focus on producing videos, social media content and other communications that support broader utility operational and strategic initiatives. They will work on high-quality safety training videos as well as project-based corporate videos and stories. Under general supervision and through videography, photography, writing and other mediums, this position will help Austin Energy keep customers informed through storytelling during blue sky days and emergencies alike. The person in this position will also support the communications team on external/internal communication needs, media relations, crisis communications and community outreach.
This position has been designated as a Critical Employee position. Critical Employees are considered necessary and vital and supports activities that impact City or department operations. This work can be done while at a designated work site or while working at an alternate work location. Critical employees who are able to work at an alternative work location are required to do so. Schedules may be modified, and employees may be reassigned to another area during extraordinary situations or emergency conditions to provide essential services.
Work Location: 4815 Mueller Blvd., Austin, TX 78723
Days/Hours: Monday through Friday; 8:00 a.m. to 5:00 p.m. Evenings, weekends and holidays may be required for business needs
Assessments: Your skill level in some of the competency areas for this job may be assessed through skills testing.
WHEN COMPLETING THE CITY OF AUSTIN APPLICATION: The City of Austin employment application is an official document; incomplete applications will not be considered. Please be sure that your application is a reflection of your entire work history. A detailed and complete employment application is required to help us better evaluate your qualifications and will be used to determine salary if you are selected for this position. Describe your specific experience for each position. Include all job duties, responsibilities, and employment dates. Any gaps in employment must have an explanation and dates of unemployment. Please be sure that your application is a reflection of your entire work history.
Statements such as “see resume” will not be accepted. You may use “N/A” for fields that are not applicable. Starting salary will be based on overall relevant experience from your employment application. Supplemental information or changes to your application will not be accepted after the job posting closes.
The responses to the supplemental questions must reference the employment history listed in the employment history section. Once the requisition has closed, the application cannot be changed to update work history, supplemental questions, or any other information.
We reserve the right to verify high school and college education for the top candidate(s).
If you have any questions regarding your City of Austin employment application, please use the official website of the City of Austin as reference. www.austintexas.gov
VETERAN INTERVIEW PREFERENCE: Military/Veterans must provide a copy of their DD214 verifying honorable discharge, at the time of initial interview to receive military/veteran interview preference.
CRIMINAL HISTORY BACKGROUND CHECK: The top candidate will be subject to a minimum 7-year criminal history background check.
TRAVEL: If you are selected for this position and meet the Driver Safety Standards in the City of Austin Driver Safety Program, you may drive when necessary to multiple locations as part of your regular job duties. Otherwise, you are responsible for getting to and from these locations.
Important Note to Applicants: Please be aware that the Job Posting Close Date reflects the final day to apply, but the posting will close at 11:59 PM the day before the date listed. All application steps, including attachments and submission, must be fully completed before that time.
We also recommend that you save or print a copy of the job posting for your records. Once a posting has closed, it will no longer be viewable in the system.
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JOIN THE CITY OF AUSTIN TEAM
At the City of Austin, we are more than just an employer—we are a vibrant community dedicated to shaping one of the nation's most dynamic and innovative cities. As we strive to fulfill our commitment as public servants, it is important that we ground our efforts in a set of guiding principles – Empathy, Ethics, Excellence, Engagement, and Equity – that anchor our delivery of services that significantly impact the lives of Austinites. Joining the City of Austin means embarking on a purposeful career, contributing to the community, and being part of a forward-thinking organization that values every employee.
What Makes the City of Austin Special?
- Make a Difference: Join a team driving meaningful change in one of the fastest-growing cities in the nation.
- Value and Innovation: Work in an environment where employees are valued, and innovation thrives.
- Competitive Benefits: Enjoy a comprehensive compensation package that includes generous leave, work-life balance programs, and extensive benefits.
- Retirement Security: Plan for the future with the City of Austin Employees' Retirement System.
- Sustainable Transportation Options: Commute easily with access to public transit and bike-friendly infrastructure.
- Focus on Wellness: Stay healthy through wellness programs, on-site fitness centers, and mental health support.
- Career Growth: Advance your skills and expertise with professional development and leadership opportunities.
- Modern Workspaces: Work in innovative and sustainable environments that foster collaboration and inspiration.
By joining us, you become part of a community that values its people and is committed to making Austin the most thriving and resilient city in the country.
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EEO Statement for City of Austin:
The City of Austin will not discriminate against any applicant or employee based on race, creed, color, national origin, sex, gender identity, age, religion, veteran status, disability, or sexual orientation. In addition, the City will not discriminate in employment decisions on the basis of an individual's AIDS, AIDS Related Complex, or HIV status; nor will the City discriminate against individuals who are perceived to be at risk of HIV infection, or who associate with individuals who are believed to be at risk.
City of Austin is committed to compliance with the Americans with Disabilities Act. If you require reasonable accommodation during the application process or have a question regarding an essential job function, please call (512) 974-3210 or Texas Relay by dialing 7-1-1.



