The posting
*This is a hybrid role based out of our HQ in Richmond, CA. In-office expectation is 4 days a week*.
ABOUT THE POSITION
The Senior Product Line Manager plays a critical role in driving the outerwear category and creating seasonal product strategies. They execute on the development of seasonal line plans and ensure successful Go-to-Market activities globally. Leads the cross-functional teams to develop and drive the execution of the aligned vision of the product line that meets the needs of the consumer while driving profitable growth. Guides and influences cross-functional team members to drive product excellence and team performance that drives company growth initiatives around the globe.
They are also responsible for the seasonal assortment data, analyzing market information, and keeping the go-to-market tools current and accurate. This role will work closely with the rest of Product Creation, Direct-to-Consumer, and Marketing teams to ensure the merchandising and product direction is executed.
Responsibilities include data entry management and overall seasonal maintenance of PDM (PLM system) including communication of changes and continued accuracy of assortment plans. The Product Line Manager champions a product's introduction from conception through go-to-market launch and acts as the communication liaison on all details pertaining to the product line.
HOW YOU'LL MAKE A DIFFERENCE
- Supports the efforts in the creation and execution of the mid- and long-term strategies for the business. Contributes through business, marketplace, and consumer research and analysis identifying opportunities to grow the business long term.
- Work cross-functionally and needs partnership and the support from key stakeholders in Design, Finance, Planning, Marketing, Sales, and Manufacturing to ensure priorities are aligned.
- Builds the bottom-up seasonal line plan for a portion of the business. Includes growth drivers that align with consumer insights, strategic business goals, and trends in the marketplace.
- Ensures line plan creation results in the meeting or exceeding of revenue and productivity metrics and aligns with brand vision while meeting the needs of customers across the globe.
- Participates and supports the team's efforts across all global waypoints and Go-to-Market activities. Ensures these activities meet all calendar deliverables and deadlines defined by the brand's master calendar.
- Plays a key role for the business's cross-functional product teams.
- Partners with other functional peers to ensure teams are executing on the direction and priorities of the business and holds teams accountable. Identifies best practices in order to improve communication, operational efficiency, process, tools, and sustain seamless working relationships.
- Provides commercial support for the US marketplace. Helps to create and execute marketplace segmentation for their business that maximizes business opportunities across Wholesale, DTC, and eCommerce channels in the US marketplace.
- Partners with Sales teams to ensure full alignment in product and pricing architecture that reflects the relevant marketplace. Supports the Sales team's efforts in creating sell-in assets and attends pre-line and other key-account meetings in representing the product assortment.
- With an attention detail and acute accuracy, the Outerwear PLM ensures assortment tools have correct product details and are cross-functionally distributed. All changes are captured and maintained in a timely fashion.
- Works to enter, update and maintain all data in PDM as well as Line Plan worksheets, and Line Architecture Tools.
- Ensure timely communication with cross-functional team on changes/shifts.
- Ensures the accuracy of the style and product line information in internal systems throughout the creation process.
- Participate in team meetings, staff meetings, and other meetings to assure strong communication on all process and product related issues.
- Partners with Marketing to disseminate information aiding in the creation of marketing collateral for distribution, i.e. hangtags, packaging, point-of-sale, etc.
- Leads select product presentations with Marketing and Sales
- Helps ensure critical gates and dates in the process are met, data/updates are coordinated and fulfilled timely and per deadlines as assigned.
- Participate in regional market trips and provide marketplace insights
- Initiate seasonal hind sighting and assortment analytics
- Entrepreneurial approach to understand the assigned marketplace, including regional differences across diverse channels of distribution
YOU ARE
- An outdoor product enthusiast, and user.
- A brand ambassador and champion for Mountain Hardwear
- Successful at working with both internal and external teams and providing accurate direction and goals.
- Teamwork oriented and collaborative.
YOU HAVE
- 5-8 years of experience working with data and systems or bachelor’s degree in relevant field (Marketing, Business, Fashion)
- 2-4 years of work experience in product line management, preferably with Outerwear or technical apparel.
- Strong attention to details and a stickler for accuracy.
- Ability to multi-task, organize, and have excellent time management.
- Strong ability to work in multiple seasons across multiple channels at any given time.
- 3-5 years of experience with Merchandising is preferred but not required.
- PLM or other product management systems preferred, but not required.
#LI-JC1
#Mountainhardwear
#Hybrid
This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.
Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities. https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf. If you need reasonable accommodation because of a disability for any part of the employment process, please notify your recruiter.
Hiring Range: $82,930 - $122,034
*Pay decisions are determined by multiple factors, including what the market is paying, a candidate’s capabilities and skills, years of experience, and internal equity.
At Columbia Sportswear Company, we’re proud to offer regular full-time employees a benefits package that includes a variety of services and products to help make your life and work more rewarding. Our benefit programs contribute to overall employee well-being by aligning those programs with the fundamental elements of well-being: physical, social/emotional, financial, career and community. Benefits that can protect your family’s financial future and help you save money through our 401k plan plus a generous company match. Columbia offers medical, dental, vision, life Insurance, disability, flexible spending accounts, health savings account, and an assortment of voluntary benefit offerings (accident, critical illness, hospital indemnity, and legal services). In addition, Columbia offers EAP + which is free and confidential 24/7/365 counseling services. We have extensive wellness benefits, employee discounts and a generous time off program available.
If you need an accommodation/adjustment to successfully complete and submit your application, please reach out to [email protected] with the Subject: Applicant Assistance Requested.
