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Open nowPosted 8 hours ago

Field Marketing Manager

CrossCountry Consulting101 open roles

Where
McLean, VA
Work mode
Hybrid
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Your applicationOpen nowField Marketing ManagerCrossCountry Consulting · McLean, VA
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The clock on this job

Early applications get read.

13.5% of postings close within 7 days. Measured by our own scanner across the market. CrossCountry Consulting postings stay open a median of 15 days.

Share of postings closed within
  1. 2.3%1 day
  2. 4.6%3 days
  3. 13.5%7 days
  4. 21.8%14 days
  5. 36.6%30 days
  6. 58.9%60 days
This job: posted 8 hours ago

CrossCountry Consulting median: 15 days open

The posting

By joining our rapidly growing Marketing practice, you will serve as a trusted partner to our clients. You’ll bring your first-hand experience, unique perspectives, and functional knowledge to deliver tailored integrated solutions that solve today's challenges and set the foundation for future success. With support from experienced leaders and a dedicated coach, you will join a collaborative community that invites you to contribute beyond the scope of client delivery.

What You'll Do:

  • Support a wide range of Marketing projects, spanning multi-channel marketing programs, national campaign execution, and event strategy and execution.
  • Contribute knowledge and best practices related to critical business processes such as market planning, campaign execution, event strategy, and performance measurement.
  • Provide insights to clients, sharing industry-leading practices and guiding them to optimal solutions.
  • Oversee project administration activities, encompassing project setup, planning, budgeting, account management, and billing, ensuring smooth project completion.
  • Proactively monitor industry trends and articulate their potential impact on clients.
  • Contribute to developing and implementing firm-approved, AI-enabled solutions for clients, in accordance with company policies on data protection, intellectual property, and professional standards.
  • Stay informed about emerging AI tools and techniques and collaborate with firm leadership to identify compliant opportunities to enhance client solutions and internal processes.
  • Mentor team members through coaching, regular ongoing feedback, and annual performance reviews, and actively support project teams in resolving complex issues.
  • Build and nurture strong client relationships, serving as a trusted advisor who understands their business needs, identifies opportunities for new business, and delivers high-quality service.
  • Play an active role in attracting, interviewing, hiring, and retaining top talent.
  • Build strong relationships with practice and market leaders, serving as a strategic business partner and contributing creative ideas and marketing best practices.
  • Develop and execute tailored multi-channel marketing plans aligned with the firm’s overall marketing and communications strategy and market business priorities.
  • Grow brand awareness through local publications, associations, community organizations, social media, and other relevant channels.
  • Lead local execution of national campaigns, partnering with market leadership to identify target accounts and measure and report on results.
  • Partner with practice leaders to identify priority clients and prospects and develop local programs that support pipeline and cross-selling goals.
  • Manage market and event budgets and facilitate planning discussions with local leaders and stakeholders, including reporting on budget and results.
  • Coordinate with the other Field Marketing Manager to ensure consistency across markets, share best practices, and provide coverage as needed.
  • Own signature and high-touch events from planning through day-of delivery, including audience strategy, targeted invite lists, outreach, follow-up, and coordination with supporting teams.
  • Track and report campaign and event results, including attendance, engagement, and pipeline influenced, using HubSpot and Salesforce, and apply insights to future programs.
  • Maintain event templates, checklists, and guidance and coach market points of contact to support successful local events.

What You'll Bring:

  • 7+ years of experience in multi-channel B2B marketing planning and execution, with demonstrated ownership of multi-market portfolios, preferably in professional services or finance and accounting.
  • In-depth knowledge of multi-channel marketing, field marketing, campaign execution, and event strategy.
  • Demonstrated experience working with stakeholders to execute national campaigns locally and support account-based, pipeline-focused, and brand-awareness programs.
  • Prior experience using HubSpot and Salesforce.
  • Experience mentoring and developing junior team members.
  • Consistent success in building and developing strong client relationships.
  • Comfort with AI: Demonstrated ability to responsibly explore and adopt firm-approved AI tools to enhance productivity and innovation.
  • Continuous Learning Mindset: Openness to learning and applying emerging technologies, including AI and automation, in alignment with firm policies and client standards.
  • Ability to travel on a limited basis to assigned markets and events.
  • Bachelor’s degree in Marketing or a related field from an accredited university.
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