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Open nowPosted today

個金_品牌行銷人員 (支付產品)

ctbcholding109 open roles

Where
Taipei
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Your applicationOpen now個金_品牌行銷人員 (支付產品)ctbcholding · Taipei
  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on ctbcholding's own form.

The reply lands in your private mailbox

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The clock on this job

Early applications get read.

13.7% of postings close within 7 days. Measured by our own scanner across the market. ctbcholding postings stay open a median of 17 days.

Share of postings closed within
  1. 2.3%1 day
  2. 4.8%3 days
  3. 13.7%7 days
  4. 22.1%14 days
  5. 37.6%30 days
  6. 59.1%60 days
This job: posted today

ctbcholding median: 17 days open

The posting

中國信託商業銀行

Your Career Our Future

【工作內容】

1.整合行銷傳播策略(IMC)規劃:規劃並整合多元傳播資源,推動行銷專案落地執行,提升品牌聲量與產品認知

2.廣告投放與社群經營:規劃媒體策略與投放組合,執行媒體採購、數位廣告投放及社群平台經營,持續優化行銷成果

3.公關議題操作與國際獎項提報:規劃品牌公關議題與媒體溝通策略,執行新聞稿撰寫、媒體活動及記者會籌辦;統籌國際獎項提報作業,包含報獎策略規劃與提案內容撰寫

4.新興傳播趨勢洞察與GEO經營:持續關注AI應用及新興傳播趨勢,規劃並執行品牌傳播策略,強化品牌於搜尋引擎及生成式AI環境(GEO)中的能見度與影響力

【資格條件】

1.大學(含)以上學歷,行銷、傳播、商管等相關科系尤佳

2.具3年以上品牌行銷、數位行銷或支付相關產業工作經驗者

3.具良好溝通協調能力及團隊合作精神,能跨部門協作並有效整合內外部資源

4.具良好英文能力,能閱讀國外產業趨勢文章並撰寫英文提案或文件

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