Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted yesterday

Head of Embedded Finance

CU Direct19 open roles

Pay
$220,000 – $275,000 a year
Where
Irvine, CA, US
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowHead of Embedded FinanceCU Direct · Irvine, CA, US

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on CU Direct's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

13.3% of postings close within 7 days. Measured by our own scanner across the market. CU Direct postings stay open a median of 5 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.6%3 days
  3. 13.3%7 days
  4. 21.3%14 days
  5. 35.7%30 days
  6. 59.1%60 days
This job: posted yesterday

CU Direct median: 5 days open

The posting

About Origence

With 30 years at the forefront of fintech innovation, we specialize in SaaS lending solutions that lead the industry. Our core mission is customer-centric, focusing on empowering Credit Unions across the United States with the tools to offer accessible, competitive lending services. We're deeply committed to enhancing the financial ecosystem for a broad network of credit unions, members and auto dealers. We invest in our greatest assets, our employees, and foster a culture of innovation and ownership through freedom and responsibility. We celebrate fiscal accountability, operational rigor and efficiency to create a sustainably healthy and robust business for the long term.

The Opportunity

FI Connect is Origence’s embedded-finance business, placing credit union lending directly within consumer purchasing journeys across auto, home improvement and other strategic channels. We are seeking a proven business builder to lead FI Connect as an end-to-end general manager and transform the platform from emerging programs into a scaled, profitable growth engine for Origence and the credit unions we serve.

The Head of Embedded Finance owns the strategy, P&L, partner ecosystem, credit union funding network, product roadmap, operating model and compliance posture. The leader must be equally credible with a credit union CEO, an OEM or retailer executive, a dealer group, and a technology or underwriting team.

Leadership Mandate

  • Business builder who is accountable for growth, profitability, execution and partner outcomes.
  • Embedded-finance leader with a record of building distribution partnerships across OEMs, digital marketplaces, retailers, dealers and point-of-sale platforms.
  • Digital and product-fluent executive who connects APIs, underwriting, decisioning, fraud, AI and customer experience to commercial performance.
  • Lending practitioner who understands credit, pricing, funding, indirect lending, contract purchase and lender economics.
  • Ecosystem leader who can align consumer-distribution partners, credit union lenders and internal stakeholders around a shared economic model.
  • Scale-oriented change leader who converts pilots and bespoke integrations into repeatable channels, operating discipline and sustainable profitability.

Key Responsibilities

Strategy, P&L and Capital Allocation

  • Own FI Connect’s P&L, annual operating plan, forecast, revenue, cost structure, contribution margin and unit economics by partner and channel.
  • Set the multi-year strategy across auto, home improvement and adjacent lending verticals, including where to invest, scale, partner or exit.
  • Build business cases covering market size, pricing, referral fees, dealer reserve, subvention, lender economics, funding capacity and technology investment.
  • Report performance, risks, outlook and capital needs to the CFO, executive leadership team and Board.

Channel and Strategic Partner Growth

  • Help negotiate and close strategic relationships with OEMs, auto marketplaces, dealer groups, retailers, contractor networks and point-of-sale platforms.
  • Lead complex, multi-party negotiations and establish sustainable economics, service levels, governance and joint roadmaps.
  • Manage executive-level partner relationships through launch, quarterly business reviews, performance improvement and escalation.

Credit Union Funding Ecosystem

  • Build a diversified network of primary, purchasing and backup credit union lenders for every channel.
  • Frame the value proposition around member growth, portfolio diversification, disciplined risk-adjusted returns and strategic relevance.
  • Track lender capacity, approval rates, pull-through, funding performance, concentration and member experience.

Product, Technology and Customer Experience

  • Own the product roadmap and prioritize APIs, prequalification, lender matching, underwriting, decisioning, fraud/KYC, partner integrations and reporting.
  • Drive measurable improvement in decision time, approval rates, conversion, funding speed and partner implementation timelines.
  • Use data, automation and AI to reduce friction, improve risk selection and create a differentiated digital experience.

Risk, Compliance and Operating Discipline

  • Partner with Legal, Compliance and Risk to design programs consistent with Reg B, Reg Z, fair lending, UDAAP, privacy and applicable state licensing requirements.
  • Establish channel-level controls, operating metrics, SLAs, governance and audit-ready documentation.
  • Create clear go-live, scale and stop criteria, and act decisively when a program is not meeting strategic, economic or risk expectations.

Team and Enterprise Leadership

  • Build and lead a high-performing team across partnerships, lender development, product, implementation, program management and operations.
  • Work across Origence, including CUDL, Sales and Success, Product, Engineering, Finance, Legal, Compliance, Risk and Lender Solutions.
  • Represent FI Connect with partners, credit unions, industry groups, media and investors.

Candidate Profile

Required Experience

  • 15+ years in consumer lending, fintech or financial services, including 5+ years in senior leadership.
  • Direct experience launching or scaling an embedded or point-of-sale lending business, such as digital auto retail, home-improvement finance, BNPL or another embedded credit product.
  • Demonstrated P&L or general-management ownership for a business unit, product line or growth-stage company.
  • Strong consumer-lending expertise, preferably in auto finance, including credit, pricing, funding, dealer/OEM economics and loan conversion.
  • Track record negotiating strategic partnerships with OEMs, large dealer groups, retailers, marketplaces or origination networks.
  • Working knowledge of consumer-lending regulation and the ability to identify structural, licensing and compliance risk early.
  • Strong financial modeling, unit-economics and capital-allocation judgment.
  • Bachelor’s degree in business, finance, economics or a related field, or equivalent experience.

Preferred Experience

  • Experience with credit unions, CUSOs or community financial institutions, including an understanding of member-first decision making and governance.
  • Leadership experience within an embedded-lending fintech, digital retail platform, captive finance company, major lender or dealer group’s digital-finance operation.
  • A combination of entrepreneurial or venture-backed experience and success operating within a larger regulated institution.
  • MBA or comparable advanced degree.

Leadership Competencies

  • Commercial judgment: structures transactions that work for the partner, lender, consumer and Origence.
  • Product and technology fluency: challenges teams on roadmaps, integrations, data, decisioning latency and customer experience.
  • Regulatory instinct: recognizes fair-lending, licensing, pricing and disclosure risk before it becomes a launch issue.
  • Executive presence: builds trust with credit union CEOs, boards, partner executives and internal leadership.
  • Bias for execution: creates clarity in ambiguity, accelerates decisions and holds teams accountable for measurable outcomes.
  • Talent mindset: hires specialists stronger than themselves and builds a culture of speed, ownership and disciplined collaboration.

Why you should apply:

  • Flexible Working Environment
  • Paid Time Off
  • 401k (8% match)
  • College Tuition Benefits/ Tuition Reimbursement
  • Good Benefits options
  • Company Culture! Cultural and Holiday celebrations, Theme days like Star Wars Day & Bring your Kids to Work Day, Monthly Townhalls and Quarterly Company Meetings that ensure awareness, inclusion, and transparency.

The starting salary range for this full-time position in Irvine, CA is $222000- $275,000 per year. This base pay will take into consideration internal equity, candidate’s geographic region, job-related knowledge and experience among other factors. Origence maintains a highly competitive compensation program. Under company guidelines, this position is eligible for an annual bonus to provide an incentive to achieve targeted goals. Bonuses are awarded at company’s discretion on an individual basis.

Origence is an equal opportunity employer. All recruitment, hiring, training, compensation, benefits, discipline, and other terms and conditions of employment will be based upon an individuals’ qualifications regardless of race, religion, color, sex, gender identity, sexual orientation, national origin, ancestry, military service, marital status, pregnancy, age, protected medical condition, genetic information, disability or any other category protected by federal, state or local law.

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against CU Direct's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on CU Direct's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    CU Direct's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.