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ClosedFirst seen 24 hours ago

Director of Demand Generation

Datafy5 open roles

Where
New Jersey
Work mode
Hybrid

This posting closed on 2026-10-26. 5 other Datafy postings are live.

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. Datafy postings stay open a median of 3 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: first seen 24 hours ago

Datafy median: 3 days open

The posting

  • Own the marketing-sourced pipeline target, and build and run the demand generation strategy for enterprise AWS buyers: Infrastructure, DevOps, SRE and FinOps leaders.
  • Run account-based marketing programs on our target account list in close partnership with Sales and SDRs, using LinkedIn Ads, intent data and personalized outreach.
  • Plan and execute high-impact events, including AWS re:Invent, AWS field events, FinOps conferences and executive dinners, and make sure every event converts into meetings and pipeline.
  • Build co-marketing programs with AWS and channel partners, including AWS Marketplace motions.
  • Drive the content engine (customer stories, ROI tools, webinars, technical content and SEO) that earns the attention of engineering buyers.
  • Own marketing operations in HubSpot, including attribution, lead scoring, routing and pipeline reporting.
  • Manage the marketing budget, agencies and tools, and report on cost per opportunity and return on spend.

Requirements

  • 7+ years in B2B SaaS demand generation, including 3+ years leading programs aimed at technical enterprise buyers in areas such as cloud infrastructure, DevOps, security or data.
  • A proven track record of generating pipeline that converts into enterprise deals.
  • Hands-on experience with account-based marketing and event-led growth.
  • Strong HubSpot skills and a data-driven approach to attribution and reporting.
  • AWS partner marketing or AWS Marketplace experience is a strong advantage.
  • A builder's mindset: comfortable doing hands-on work at an early-stage company while shaping the long-term strategy.
  • An early adopter of AI tools for research, content and campaign execution.

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