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Open nowPosted 121 days ago

商家策略运营-二手车方向

dcar/referral673 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now商家策略运营-二手车方向dcar/referral · Beijing, Chinese Mainland
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Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.0%1 day
  2. 4.3%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 121 days ago

The posting

1、基于商家经营数据,设计并迭代商家分层模型,明确各层级商家核心特征与差异化运营策略(激励、权益、培训等),驱动商家活跃经营与平台粘性提升; 2、搭建商家生命周期管理体系,明确商入驻-成长-成熟-沉默各阶段的运营SOP,通过数据监测识别关键节点,及时干预提升商家留存与活跃; 3、围绕商家交易核心指标,联动网销、交付、金融等业务模块,结合平台产品能力及运营策略,驱动商家提升经营表现,优化商家交易全链路效率; 4、推动商家合规经营落地(公户合作、车源全检上架、成交数据回传等),建立合规考核与巡检机制,管控违规风险,保障商家经营质量及平台规则落地; 5、建立运营数据体系,通过数据分析和复盘持续迭代运营策略,持续优化商家经营体验和经营效率。

1、本科及以上学历,3年以上互联网、电商或汽车行业商家运营经验; 2、有商家分层、商家激励或权益体系0-1搭建的经验,熟悉平台型、电商型业务的商家生态与经营痛点; 3、具备较强数据分析能力,能独立完成商家画像构建、指标监控与业务诊断并制定运营策略; 4、优秀的跨部门沟通协调能力和项目管理能力,可并行推进多线程项目,能够推动复杂项目落地,适配快节奏业务环境; 5、有二手车、汽车电商、本地生活、平台商家运营经验者优先。

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