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Open nowPosted 100 days ago

直播策略运营-投放方向

dcar/referral673 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now直播策略运营-投放方向dcar/referral · Beijing, Chinese Mainland
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11.9% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.9%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 100 days ago

The posting

1、账号诊断救盘:精准定位直播间流量/转化/模型跑偏等问题,落地优化方案,完成废号、差号盘活; 2、千川全阶投放:独立负责直播全时段投流,精通计划搭建、人群分层、素材赛马、预算调控、模型迭代,精细化控成本、拉放量; 3、数据实时优化:直播全程盯盘,快速应对流量、成本、转化波动,主动调整策略,稳定提升GMV与ROI; 4、闭环迭代:通过投放数据反哺素材、直播节奏与货品,常态化复盘,沉淀可复制的起号、救号投放打法。

1、2-3年以上头部MCN/品牌自播/大厂直播交易投放操盘经验,熟悉抖音直播算法流量逻辑; 2、核心硬性能力:有盘活低流量、低转化低效账号的真实成功案例,能独立把烂账号做高场观、高精准流量、高成交; 3、具备极强数据判断力,不盲目堆预算,能精准定位素材、人群、承接、投放问题并对症下药; 4、直播全程专注、主动优化、抗压性强,对最终投产结果负责。 5、精通千川精细化投放,懂付费撬动自然流,实现双向流量增长。 优先条件 有百万月GMV、单场高投产操盘经验,有0-1起号、逆风救盘标杆案例者优先。

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