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Open nowFirst seen 6 days ago

Marketing Manager

Elitez Group of Companies48 open roles

Where
Kuala Lumpur, Malaysia, Remote
Work mode
Remote
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Your applicationOpen nowMarketing ManagerElitez Group of Companies · Kuala Lumpur, Malaysia, Remote
  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Elitez Group of Companies's own form.

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: first seen 6 days ago

The posting

Job responsibilities:

1. Strategic Planning & Development

  • Create and implement comprehensive annual marketing strategies aligned with company goals and revenue objectives.
  • Identify key customer segments, evaluate market trends, and develop competitive positioning plans.
  • Establish and monitor key performance indicators (KPIs) such as CPA, ROAS, conversion rates, and player retention to evaluate campaign effectiveness.

2. Campaign Coordination & Implementation

  • Execute integrated marketing campaigns across various channels including social media, email, search engines, paid media, affiliate networks, and industry events.
  • Supervise the production of marketing materials such as advertisements, landing pages, blog content, and promotional assets.
  • Collaborate with internal departments and external partners to ensure campaigns are delivered on time and on target.

3. Digital Marketing & User Acquisition

  • Oversee and fine-tune paid advertising efforts across platforms such as YouTube, Meta, TikTok, and programmatic ad networks.
  • Deploy SEO and content marketing strategies to grow organic visibility and improve search engine rankings.
  • Use marketing automation tools (like HubSpot, Mailchimp, or CRM platforms) to personalize communication and increase user engagement.
  • Develop remarketing and retention campaigns aimed at increasing customer lifetime value (LTV).

4. Brand Management & Content Creation

  • Maintain brand consistency throughout all marketing channels and materials, including web presence, social content, and paid campaigns.
  • Drive the creation of compelling content including blog posts, videos, press releases, and social media updates that reflect the brands voice and messaging.

5. Performance Analysis & Optimization

  • Analyze campaign metrics through tools such as Google Analytics and CRM dashboards to assess success and identify improvement opportunities.
  • Conduct A/B testing to refine creative elements, messaging, and conversion paths.
  • Deliver actionable insights and performance reports to leadership, adjusting strategies as necessary for better outcomes.

6. Team Leadership & Budget Oversight

  • Manage and mentor marketing team members while coordinating with third-party vendors and agencies.
  • Administer marketing budgets effectively to ensure optimal ROI across all initiatives.

Job Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related discipline.
  • Over 4 years of marketing experience, with a minimum of 2 years in the iGaming sector.
  • Proven ability to lead and execute successful multi-channel marketing campaigns.
  • Deep understanding of digital marketing, media buying, and campaign optimization.
  • Strong analytical capabilities with hands-on experience in performance tracking tools.
  • Familiarity with CRM systems and marketing automation platforms.
  • Demonstrated leadership experience managing cross-functional teams.
  • Comfortable operating in a dynamic, fast-paced, and regulated industry environment.
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