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Open nowPosted 43 days ago

Tracking Specialist

EURES job mobility portal85,961 open roles

Where
Utrecht, Netherlands
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Your applicationOpen nowTracking SpecialistEURES job mobility portal · Utrecht, Netherlands
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  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on EURES job mobility portal's own form.

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The clock on this job

Early applications get read.

7.7% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 1.6%1 day
  2. 3.3%3 days
  3. 7.7%7 days
  4. 14.0%14 days
  5. 33.7%30 days
This job: posted 43 days ago

The posting

Tracking Specialist Kom jij ons groeiende, gezellige én ambitieuze team versterken? Fulltime / Parttime · Utrecht ✓ Word jij blij van het inrichten van de juiste tracking? ✓ Weet jij altijd een oplossing te vinden voor niet werkende tracking? ✓ Vind je het leuk om dit voor verschillende klanten in te richten en te optimaliseren? ✓ Ken je de weg in Google Tag Manager, GA4, de Meta pixel en conversion tracking? ✓ Én werken in de travel & leisure industrie? Direct enthousiast? Alleen even kennis maken? Dat kan ook. Dan vertellen we je graag meer. ☕ Wat je gaat doen: Als Tracking Specialist zorg jij dat de data klopt, punt. Jij richt de tracking in, houdt hem draaiende en lost het op zodra er iets niet werkt. Je werkt aan een portfolio van klanten in de toerismebranche, van touroperators en vakantieparken tot attractieparken en dierentuinen. Concreet betekent dat: je bouwt en beheert de volledige opzet in Google Tag Manager, dus tags, triggers en variabelen, en zet server side tracking op om minder afhankelijk te zijn van client side cookies. Je richt Google Consent Mode en GA4 in, inclusief een correcte e-commerce implementatie, en verzorgt de conversietracking voor Google Ads, Microsoft Ads, Meta, TikTok en overige platformen. Wekelijks controleer je of alle tags blijven vuren en of de gemeten conversies kloppen. Zie je een afwijking, dan pak je hem op voordat iemand er last van heeft. Voor grotere en internationale klanten stem je af met meerdere marketingbureaus en zet je nieuwe tags, wijzigingen en fixes strak weg. Je werkt hands on aan implementaties en groeit door naar een bredere, adviserende rol. Door jouw werk kunnen je collega's campagnes draaien op data die klopt, wordt alles netjes gemeten en kunnen we zwart op wit aantonen wat wel en niet werkt. Je krijgt daarbij alle vrijheid om met AI nieuwe oplossingen te ontwikkelen die dit soort processen slimmer en sneller laten lopen. Red Online Marketing heeft drie k...

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