The posting
THE POSITION Our roster has an opening with your name on it
The Sr. Product Manager, Experimentation will own the product strategy and roadmap for our experimentation capabilities, a high-impact role that will shape how our marketing functions learn and innovate. We're building experimentation as a core pillar of our marketing strategy, and you'll be responsible for ensuring our teams can run sophisticated, high-velocity tests that drive smarter decisions across the business. You'll partner closely with our MarTech, Data, and Analytics teams while leading from within the experimentation organization, translating vision into a detailed, actionable roadmap. Your focus will be establishing strong partnerships across Product, Engineering, Data Science, and the business teams, creating the infrastructure and processes that enable speed without sacrificing rigor. This role demands someone who excels at cross-functional collaboration and thrives as the bridge between technical and business teams.
In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.
THE GAME PLAN Everyone on our team has a part to play
Work closely with the experimentation team to understand vision, operational challenges, and the business priorities that will shape the product roadmap.
Define and own the experimentation product roadmap by translating business needs into clear requirements and technical specifications. Advance the generosity test and learn program by leading development of reinforcement learning capabilities and AI-enabled experiment workflows.
Partner with data science and engineering teams to define data requirements and ensure the right data infrastructure and methodologies are in place to enable rapid, contextual feedback loops and model development.
Define and enforce experimentation guardrails — frequency caps, exposure limits, statistical validity thresholds — that protect player experience and P&L while enabling fast iteration.
Write clear PRDs, run structured discovery, and ship incrementally — balancing platform investment against near-term marketing needs.
Align cross-functional stakeholders on priorities, feasibility, and resource allocation. Communicate progress, roadmap updates, and resource needs to leadership on a regular basis, flagging dependencies and constraints early to ensure successful delivery.
Work closely with Martech Product teams to ensure experimentation is a native, low-friction capability with a dedicated roadmap for business outcomes.
Represent generosity experimentation in platform-wide architecture and prioritization discussions (e.g., Campaign360, capability overlap decisions), ensuring the experimentation layer scales as new promo types and channels are added.
Outline opportunities to integrate existing experimentation capabilities and future evolution into the broader
MarTech and data platform stack, reducing friction and improving speed.Drive adoption and usage of current and developing experimentation capabilities across the organization, establishing a culture of data-driven testing and decision-making.
THE STATS What we're looking for in our next teammate
- Minimum of 5-7 years of product management or product strategy experience, ideally in a platform or infrastructure role. Proven track record of shipping complex, cross-functional products and driving measurable business outcomes.
- Direct experience building product roadmaps for experimentation platforms strongly preferred. Hands-on experience with platforms that rely on robust data infrastructure, feature stores, measurement systems, and reporting frameworks is required. Examples include CDPs, marketing automation, and similar data-driven platforms.
- Knowledge of experimentation best practices and strong quantitative fluency. You're comfortable defining metrics, interpreting statistical analysis, and pushing back on flawed experiment designs.
- Strong business acumen with ability to craft business cases, prioritize tradeoffs, and communicate clearly with executive stakeholders in a regulated or high-stakes consumer environments (gaming, fintech, healthcare) where guardrails and compliance shape product design.
- Demonstrated excellence at cross-functional collaboration—you thrive in complex organizational dynamics and can build trust and alignment across teams with competing priorities. You’re able to influence without authority across senior leadership and cross-functional partners.
- Ability to work with Data Science on applied ML and predictive models in production. Technical depth not required, but fluency in the fundamentals preferred
- Experience in marketing technology, loyalty/rewards, promotions, or lifecycle marketing platforms is a plus.
- A "can-do" attitude and bias toward action. You're comfortable getting into rooms, reaching out across teams, and doing whatever it takes to keep momentum.
ABOUT FANDUEL
FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: America’s #1 Sportsbook, FanDuel Sportsbook; its leading iGaming platform, FanDuel Casino; the industry’s unquestioned leader in horse racing and advance-deposit wagering, FanDuel Racing; and its daily fantasy sports product.
In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico.
The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company’s affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia.
FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).
PLAYER BENEFITS We treat our team right
We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits. We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards. *Benefits differ across location, role, and level.
FanDuel is an equal opportunities employer and we believe, as one of our principles states, “We are One Team!”. As such, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or any other characteristic protected by state, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included.
FanDuel is committed to providing reasonable accommodations for qualified individuals with disabilities. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please email [email protected].
The applicable salary range for this position is $129,000 - $161,000 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
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