The posting
Agency:
Omnicom Media
Job Function:
Media
Job Subfunction:
Media Planning and Buying
Job Description:
Strategy and Plan Development
- Develop data-driven digital media plans directly linked to achieving specific campaign objectives in national and local markets
- Confidently make activation and campaign set up recommendations based on historical performance, industry best practices, and individual client needs
- Evaluate media vendor proposals, allocate budgets across vendors, and negotiate pricing
- Meet with sales representatives and vendors to keep abreast of industry trends, new media solutions, and marketplace conditions
- Communicate pertinent market information to interagency teams as necessary
Negotiation & Stewardship
- Oversee activation of all digital and social campaigns within client media specifications by the assigned deadlines to ensure campaign launch dates are met
- Maintain accurate records of buys, budgets, revisions, credits, etc.
- Monitor campaign delivery to meet budget requirements, impression delivery, achievement of client-specific KPIs
- Recommend performance-led optimizations to improve campaign efficiency, engagement and conversions
- Collaborate with Analytics to provide tracking reports and post-buy delivery analyses
- Manage and monitor clearance of discrepancies and accounting functions on a timely basis
Qualifications
- 3-5 years of experience in a digital media role
- Must have digital ad operations expertise inclusive of campaign set up, appending UTMs, campaign QA, taxonomy, tracking and mapping
- Knowledge of the digital marketing landscape inclusive of social, site direct and programmatic
- Analytical thinking and the ability to work with numbers
- Ability to write clearly and concisely and present orally in an articulate and confident manner
- Exceptional organization skills and attention to detail while juggling multiple tasks
- Ability to work as part of a team



$50,000-95,000
To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
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For US Job Seekers:
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