Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 15 days ago

Interim Marketing Director (6 Month Contract)

fossil212 open roles

Where
Fossil Partners, 901 S Central Expressway, Richardson, Texas, United States of America
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowInterim Marketing Director (6 Month Contract)fossil · Fossil Partners, 901 S Central Expressway, Richardson, Texas, United States of America

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on fossil's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

7.8% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 1.6%1 day
  2. 3.4%3 days
  3. 7.8%7 days
  4. 14.3%14 days
  5. 33.7%30 days
This job: posted 15 days ago

The posting

Make An Impact:The Interim Marketing Director (6 Month Contract) is responsible for leading the strategic direction of all marketing activities for the Fossil brand, and execution for the NAM region.  This is a short-term (6 month) contract position for maternity leave coverage.  This role oversees a fully integrated marketing ecosystem, including Media, Social & Influencer Marketing, Retail & Store events, Trade & Wholesale Marketing, to drive brand equity, consumer engagement, and commercial performance. As a key member of the global marketing team, this role ensures alignment between global brand vision and regional execution, delivering impactful go-to-market strategies that resonate across diverse Global markets. This role is onsite: In office Monday through Thursday and remote on Fridays.  Contract begins Mid - October.  What you will do in this role:

Lead the development of the overarching global marketing strategy, encompassing clear goals and objectives, precise audience segmentation, effective product marketing strategies, a dynamic editorial calendar, compelling content development, and comprehensive go-to-market (GTM) overviews.

Oversee the development and execution of integrated go-to-market (GTM) plans for North America, including US & Canada  (NAM), Mexico (MX), and Latin America (LATAM) channel teams, to guide successful execution of approved and aligned global channel strategies across all relevant marketing touchpoints.

Global Marketing

Lead Media, Social, Influencer, Trade, Retail & Wholesale Marketing initiatives to drive brand awareness, consideration, and conversion

Accountable for the measurable outcomes of global integrated marketing programs across all portfolio brands, ensuring thorough performance analysis and the implementation of effective mitigation strategies for continuous improvement.

Collaborate closely with Marketing, E-commerce, and Creative teams to ensure seamless integration of all content initiatives 

Paid Media

Analyze performance metrics and KPIs to inform strategic decisions, track effectiveness, and continuously optimize campaigns, specifically focused on managing Media performance during the holiday time period

Oversee the tracking and analysis of both Global and NAM key performance indicators (KPIs), proactively identifying opportunities for consumer growth and developing effective strategies to improve performance and enhance functionality.

Utilize data-driven insights to rigorously evaluate the performance of all marketing campaigns and implement optimization strategies for continuous improvement.

Partner with e-Commerce team and Media Agency on weekly sales plans & media performance  to ensure Marketing forecast alignment 

Strategic Budgement Management

Manage the global marketing budget with fiscal responsibility, ensuring resources are allocated effectively (and adjusted strategically as needed) to maximize return on investment (ROI).

Oversee the NAM, MX, and LATAM budget actualization process, ensuring clear alignment between finance, the direct team, and cross-functional partners, acting as a responsible steward of marketing investments.

Global GTM: 

Lead process of briefing agency each quarter and gathering content globally

Lead quarterly plans globally from approvals to regional share-out

Manage campaign execution including global timing / communication, setting and gathering campaign KPIs

Work closely with Integrated Marketing to make sure that seasonal execution content is gathered and put in Quarterly Proof of Execution Deck

Establish GTM timelines for each season (Summer ‘27 / Fall ‘27) 

Work closely with Integrated Marketing team to ensure all collaboration partners are being communicated to and get post campaign content / KPIs as needed 

Maintain global marketing milestones timelines and keep regions on track with key dates / deliverables

Coordinate approvals on any regional activations with VP of Creative & Marketing (looping in exec team as necessary) 

Team & Agency Leadership

Supervise and manage ongoing relationships with external agencies, ensuring high-quality output and strong alignment with brand standards

Lead, mentor, and develop a high-performing team of 15 (3 direct and 12 indirect reports), fostering a collaborative and results-driven culture

Who You Are:Requirements

Proven experience in a senior marketing leadership role, ideally within the retail industry

Strong expertise in Paid Media, with hands on management and execution during Peak Holiday retail period, including management of Agency partner

Strong expertise in integrated marketing, with a deep understanding of how channels (PR, influencer, media, retail, trade marketing) work together to drive impact

Demonstrated ability to lead successful marketing strategies across multiple markets

Strong analytical mindset with experience using data and KPIs to drive decision-making and measure success, including previous MMM experience.

Experience managing significant marketing budgets with a clear focus on ROI and business outcomes

Track record of successfully managing and inspiring teams, with strong leadership and coaching capabilities

Experience working with and managing external agencies and partners

Excellent stakeholder management skills, with the ability to influence across functions and seniority levels

Strategic thinker with a hands-on, executional mindset and strong attention to detail

What We Offer:

Comprehensive Benefits: Includes health and well-being services

Retirement Planning: 401(k) match and educational resources

Paid Parental Leave & Return to Work Program: Support for new parents and caregivers

Generous Paid Time Off: Floating Holidays, Sick Time, Personal Days, Summer Flex Fridays

Work Flexibility: Hybrid schedule plus “Work-From-Anywhere” options

Tuition Reimbursement: Support for approved educational programs

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against fossil's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on fossil's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    fossil's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.