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Open nowPosted 12 days ago

Marketing manager

Grand Hotel Locarno

Where
Muralto, TI, Switzerland
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Your applicationOpen nowMarketing managerGrand Hotel Locarno · Muralto, TI, Switzerland
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12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 12 days ago

The posting

Il datore di lavoro è alla ricerca di un/a:

Marketing manager (professione segnalata)

Mansioni: - collaborazione allo sviluppo e all'attuazione responsabile di un piano strategico di marketing e di misure per il pre-opening e la gestione operativa, al fine di posizionare il Grand Hotel Locarno, a Luxury Collection Hotel and Spa, Lago Maggiore, come iconico hotel di lusso nel Ticino - elaborazione e attuazione del posizionamento del marchio e della Guest Journey in collaborazione con gli stakeholder interni, le agenzie e il proprietario dell'hotel - pianificazione e gestione strategica delle campagne con particolare attenzione all'aumento delle prenotazioni, dell'occupazione e del fatturato, in particolare nel segmento delle camere premium e delle suite, in stretta collaborazione con il team Marriott Digital Field Marketing - stretta collaborazione con il direttore commerciale e il revenue management, compreso il controllo dei KPI, la definizione delle esigenze e la partecipazione alle riunioni di vendita e strategiche - creazione e cura di partnership strategiche a Locarno e in Ticino per rafforzare il posizionamento locale e la presenza del marchio - responsabilità dell'immagine complessiva del marchio dell'hotel e dei punti vendita (ristoranti, bar, spa) su tutti i canali rilevanti - gestione, cura e ottimizzazione dei siti web dell'hotel, del F and B e dei buoni regalo, nonché garanzia di contenuti corretti sulle piattaforme di prenotazione online - sviluppo e attuazione della strategia di marketing e PR in linea con il piano aziendale, comprese le attività con la stampa e gli influencer in coordinamento con il direttore commerciale - gestione della strategia dei contenuti per i social media, nonché pianificazione e realizzazione di produzioni fotografiche e video in conformità con le linee guida del marchio Luxury Collection - creazione di documentazione centrale di marketing e vendite (presentazioni, brochure, newsletter, documentazione per fiere) - budget, previsioni e rendicontazione in collaborazione con il direttore commerciale - gestione di progetti trasversali e servizi di Manager on Duty, se necessario

Requisiti: - esperienza pregressa nel settore di almeno 3 anni - capacità di lavorare in team - ottima conoscenza dell’italiano, tedesco ed inglese

Dettagli impiego: - sede di lavoro Muralto - occupazione al 100% - impiego a previo accordo, a tempo indeterminato - retribuzione salariale da concordare

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