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Open nowPosted 3 days ago

Supervisor de Marketing e Growth

grupo diagonal

Where
Fortaleza, Ceará, Brazil
Work mode
On site
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Your applicationOpen nowSupervisor de Marketing e Growthgrupo diagonal · Fortaleza, Ceará, Brazil
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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 3 days ago

The posting

Muito prazer, nós somos a Victa!Nossa construtora é 100% cearense, formada por gente de coragem e determinação. Nascida dentro da Diagonal Engenharia, construtora consolidada e reconhecida por sua credibilidade, solidez e pelo alto padrão dos seus empreendimentos, a Victa herda equipe, expertise e tecnologia. Construímos imóveis sólidos, duráveis, inteligentes e seguros.Venha fazer parte desse time!Responsabilidades e atribuições1. Planejar, executar e acompanhar toda a estratégia de Growth Marketing da empresa; 2. Gerenciar campanhas de mídia paga (Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads e demais plataformas); 3. Desenvolver estratégias de aquisição de tráfego orgânico por meio de SEO, marketing de conteúdo e otimização de canais digitais; 4. Liderar estratégias de Inbound Marketing, geração e nutrição de leads; 5. Planejar jornadas automatizadas de relacionamento utilizando CRM e ferramentas de automação; 6. Desenvolver testes A/B para anúncios, páginas, formulários, criativos, CTAs e jornadas digitais; 7. Monitorar indicadores como: CAC; CPL; CPA; ROAS; ROI; Taxa de Conversão; CTR; CPC; Receita por canal; Conversão por etapa do funil. 8. Identificar oportunidades de crescimento através da análise de dados e comportamento do consumidor; 9. Acompanhar funis completos de aquisição até conversão em vendas; 10. Trabalhar em conjunto com as áreas Comercial, Produto, BI, CRM e Inteligência de Mercado; 11. Coordenar a construção de Landing Pages e formulários voltados para geração de leads; 12. Apoiar o desenvolvimento de campanhas institucionais e de lançamentos sob a ótica de performance; 13. Gerenciar fornecedores e parceiros especializados em mídia, tecnologia e automação; 14. Elaborar dashboards gerenciais e apresentar resultados periodicamente para a liderança; 15. Definir metas, KPIs e planos de ação para evolução contínua dos canais digitais; 16. Garantir a correta mensuração dos resultados através de ferramentas como Google Analytics 4, Google Tag Manager e plataformas de BI; 17. Acompanhar tendências de Growth Marketing, Inteligência Artificial aplicada ao Marketing e novas tecnologias.Requisitos e qualificações Nível superior completo em Administração, Marketing, Comunicação, Publicidade e Propaganda ou áreas correlatas. 4 anos de experiência nas atividades do cargo, sendo pelo menos 1 ano em posição de liderança Informações adicionaisCarga horária de trabalho: 44hs semanais, de segunda à sexta - Presencial.Oferecemos: 🩺Plano de Saúde🦷 Plano odontológico🚌Vale Transporte🍽️Vale Refeição🧺Ticket Alimentação🎂Day Off no dia do aniversário🏋️‍♀️TotalPass💆‍♂️Vittude🎓 Parcerias com instituições de ensino💰Participação nos Lucros

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