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Open nowPosted 24 days ago

Analista de E-Commerce VTEX | Santana de Parnaíba SP

Gupy (Portal de Vagas)74,621 open roles

Where
Santana de Parnaíba, São Paulo, Brazil
Work mode
On site
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Your applicationOpen nowAnalista de E-Commerce VTEX | Santana de Parnaíba SPGupy (Portal de Vagas) · Santana de Parnaíba, São Paulo, Brazil
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  4. 14.6%14 days
  5. 34.0%30 days
This job: posted 24 days ago

The posting

Responsável por desenhar, estruturar e liderar a estratégia completa de e-commerce da Febracis, convertendo o potencial da marca e de sua base de leads em receita recorrente e escalável pelo canal digital. O cargo existe para que a Febracis construa uma operação de vendas online de alto desempenho, integrando tráfego pago, CRM, funis de conversão, páginas de vendas, upsell e automações. Suas principais entregas são: definição e execução do plano de crescimento do canal digital; estruturação de funis de vendas end-to-end; gestão de métricas e KPIs do e-commerce (CAC, LTV, taxa de conversão, ROAS); integração entre marketing, produto e tecnologia; e geração de receita incremental mensurável. Atua como ponto focal da inteligência comercial digital da empresa.Responsabilidades e atribuições- Domínio de estratégias de growth hacking e marketing de performance.- Gestão avançada de funis de vendas (topo, meio e fundo) e otimização de conversão (CRO).- Experiência com plataformas de e-commerce (Hotmart, Eduzz, Kiwify, Shopify ou similares).- Conhecimento em tráfego pago: Meta Ads, Google Ads e YouTube Ads.- Domínio de ferramentas de CRM e automação de marketing (RD Station, HubSpot, ActiveCampaign ou similares).- Visão analítica apurada: capacidade de ler dados e transformar insights em decisões.- Conhecimento em copywriting e storytelling aplicado a páginas de vendas e e-mails.- Experiência com testes A/B, landing pages e UX voltado à conversão.- Familiaridade com ferramentas de analytics (GA4, Data Studio / Looker, Hotjar).- Capacidade de liderança técnica e coordenação de equipes multidisciplinares.- Visão de produto digital: entende jornada do cliente e ciclo de vida do lead.- Gestão de OKRs e KPIs com foco em resultados comerciais.Requisitos e qualificações• Formação: Ensino Superior Completo em Marketing, Administração, Publicidade, Tecnologia ou áreas correlatas;• Experiência comprovada em e-commerce, marketing digital ou growth (mínimo 3 anos);• Experiência com vendas de infoprodutos, cursos, mentorias ou produtos educacionais será diferencial;• Portfólio com resultados mensuráveis (crescimento de receita, conversão, ROAS) será exigido;• Disponibilidade para atuar em ambiente de alta velocidade e metas ambiciosas;• Desejável: experiência com empresas de coaching, educação ou desenvolvimento humano.Informações adicionaisModelo CLTPresencialBenefícios💳 Vale-refeição 🚌 Vale transporte💪🏼 TotalPass / Gympass🏥 Plano de Saúde 🦷 Plano Odontológico🩺 Starbem (telemedicina, psicólogo, psiquiatra, nutricionista)❤️‍🩹 Seguro de Vida🏋🏽‍♂️ Convênio SESC👶 Auxílio Creche

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