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Open nowPosted 37 days ago

PROFESIONAL DE DISEÑO OMNICANAL Y PUBLICITARIO

Gupy (Portal de Vagas)74,621 open roles

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Bogotá
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Your applicationOpen nowPROFESIONAL DE DISEÑO OMNICANAL Y PUBLICITARIOGupy (Portal de Vagas) · Bogotá
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7.8% of postings close within 7 days. Measured by our own scanner across the market.

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  4. 14.6%14 days
  5. 34.1%30 days
This job: posted 37 days ago

The posting

Nuestra Misión: Darle vida visual a las historias que inspiran a los deportistas 🎨🎥Buscamos un/a Responsable de Diseño Omnicanal y Publicitario apasionado/a por la construcción de marca, el storytelling gráfico y la creación de contenido estático y dinámico (Motion Graphics).Tu misión principal será diseñar e implementar la identidad visual on/offline de Decathlon Colombia alineada con el plan de marketing, garantizando el buen uso de la imagen global y creando piezas que conecten emocionalmente con los deportistas e impulsen las ventas.Responsabilidades y atribucionesTus misiones principales:Estrategia y Creación de Contenido Omnicanal: Transformarás el plan de comunicación en conceptos creativos de alto impacto para campañas, aperturas y proyectos estratégicos (desde piezas para redes sociales y e-commerce hasta material POP y vinilos en tienda).Motion Graphics y Contenido Dinámico: Diseñarás animaciones y contenido audiovisual ágil que dinamice nuestra presencia en canales digitales y puntos de venta.Gestión, Producción y Análisis: Planificarás la producción gráfica de punta a punta garantizando el cumplimiento de cronogramas y estándares de calidad. Medirás el rendimiento visual de tu contenido para optimizar entregas futuras.Guardián de Marca (Brand Stewardship): Velarás por el cumplimiento del manual de marca de Decathlon United en el país, facilitando herramientas, plantillas y capacitaciones para asegurar una comunicación coherente en todos los puntos de contacto.Tu Propio Desarrollo: Liderarás tu Plan de Desarrollo Individual (PDD), impulsando tu aprendizaje continuo en nuevas tendencias de diseño, software y habilidades personales.Requisitos y calificacionesTu Perfil (Profile)Requisitos y Habilidades Duras:Formación: Profesional en Diseño Gráfico, Motion Graphics, Comunicación Visual, Publicidad o carreras afines.Experiencia: Mínimo 2 a 3 años en agencias de publicidad o departamentos de marketing in-house (preferiblemente sector Retail o consumo masivo).Dominio Técnico: Manejo avanzado de Photoshop (retoque fotográfico y fotocomposición) e Illustrator (vectores, tipografía y branding). Dominio de herramientas de Motion Graphics (After Effects o similares).Storytelling Visual: Capacidad demostrada para contar historias coherentes a través de la imagen.Idiomas: Inglés intermedio (B1/B2) para interpretar directrices e insumos globales.Habilidades Blandas:Atención al Detalle: Rigor estético y ojo crítico para garantizar la calidad final del material antes de su publicación o impresión.Agilidad y Adaptabilidad: Capacidad para trabajar al ritmo acelerado del Retail con autonomía y excelente gestión del tiempo.Comunicación Colaborativa: Estilo asertivo para trabajar en equipo con E-commerce, Marketing, Tiendas y proveedores externos.Informaciones adicionalesBeneficios y Experiencia Decathlon:Salario competitivo y oportunidad de ser accionista de la compañía.Flexibilidad horaria y descuento exclusivo para colaboradores.Formación continua, práctica deportiva en equipo y un ambiente laboral enfocado en tu bienestar integral.

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