Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 13 days ago

Channel Marketing Manager

Illinois Tool Works752 open roles

Pay
$80,000 – $110,000 a year
Where
Remote WI - Job Posting Location Only
Work mode
Remote
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowChannel Marketing ManagerIllinois Tool Works · Remote WI - Job Posting Location Only

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Illinois Tool Works's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. Illinois Tool Works postings stay open a median of 44 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 13 days ago

Illinois Tool Works median: 44 days open

The posting

Job Description:

The Channel Marketing Manager is responsible for translating GTM and commercial strategies into coordinated, customer-ready programs that drive growth across channels and the path to purchase.

Reporting to the Senior Manager, Channel & Go-to-Market Strategy, this role leads program planning, cross-functional coordination, execution, and performance management. The Channel Marketing Manager works closely with Sales, Marketing, Product, and channel partners to ensure programs are effectively implemented, measured, and optimized.

The role also provides ongoing guidance, support, and development to the GTM Marketing Specialist.

This position is fully remote and has the capabilities to work from anywhere in the United States.

Key Responsibilities

GTM Program Management

  • Translate GTM strategies and priorities into actionable programs, plans, timelines, and deliverables.
  • Lead end-to-end program planning and execution across channels and customer touchpoints.
  • Coordinate cross-functional teams and partners to ensure alignment, accountability, and timely execution.
  • Identify execution risks, dependencies, and resource needs and escalate strategic issues as appropriate.
  • Establish and maintain program processes, tools, and best practices.

Customer & Channel Programs

  • Execute customer and channel initiatives that support sales and commercial priorities.
  • Coordinate distributor, showroom, merchandising, customer engagement, and promotional programs.
  • Partner with Sales and channel stakeholders to ensure programs meet customer and business needs.
  • Support consistent execution of GTM strategies across markets and channels.

Promotions & Commercial Programs

  • Manage implementation of promotional and customer programs based on established strategies and objectives.
  • Coordinate program requirements, communications, assets, timelines, and stakeholder deliverables.
  • Monitor program execution and identify opportunities to improve effectiveness.

Program Performance & Optimization

  • Track program KPIs, participation, adoption, and business results.
  • Prepare performance reporting and communicate insights and recommendations.
  • Conduct post-program analysis and recommend improvements to future programs.
  • Partner with the Senior Manager to identify opportunities to improve program effectiveness and ROI.

Budget & Resource Management

  • Manage program budgets, forecasts, and actual spending.
  • Coordinate resources and external partners required for program execution.
  • Ensure program investments are aligned with approved strategies and objectives.

Team Leadership

  • Provide ongoing guidance, support, and development to the GTM Marketing Specialist.
  • Establish clear priorities, deliverables, and accountability for execution.
  • Build efficient processes and capabilities that improve team effectiveness.

Cross-Functional Collaboration

  • Partner with Sales, Product, Marketing, Finance, Digital, Creative, and channel partners to execute GTM programs.
  • Serve as the primary program coordinator across stakeholders.
  • Influence stakeholders without direct authority to build alignment, resolve competing priorities, and advance key initiatives.
  • Communicate program status, issues, performance, and recommendations to leadership.

Qualifications

  • Bachelor’s degree in Marketing, Business, Communications, or related field.
  • 5+ years of experience in GTM, channel marketing, trade marketing, sales strategy, program management, or related fields.
  • Demonstrated experience managing cross-functional programs from planning through execution.
  • Strong analytical, budget management, and problem-solving skills.
  • Experience working with distributors, channel partners, or customer-facing programs preferred.
  • Strong communication, organization, and stakeholder management skills.
  • Industrial, manufacturing, distribution, or durable goods experience preferred.
  • Willingness to travel up to 35%.

Compensation Information:

Salary Range: The Channel Marketing Manager compensation package offers a competitive annual salary with an estimated range of $80,000 to $110,000 dependent on the geographic location, the successful candidate’s qualification, and prior experience. We are committed to maintaining equitable and competitive salaries across different regions through regular reviews and adjustments.​

ITW is an equal opportunity employer. We value our colleagues’ unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential.

As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship.

All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws.

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Illinois Tool Works's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Illinois Tool Works's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Illinois Tool Works's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.