Senior Strategist / Strategy Lead (contract)

The Role

What You'll Do

• Develop clear strategic narratives for integrated marketing campaigns and social content.
• Translate business objectives, audience insights, and campaign strategy into actionable direction for creative teams.
• Partner closely with strategy, design, motion, and production throughout concept development and execution.
• Help connect individual social executions to a cohesive campaign idea and broader marketing goals.
• Synthesize complex information into focused briefs, frameworks, presentations, and creative guidance.
• Present strategic thinking clearly and respond thoughtfully to feedback from clients and internal partners.
• Navigate multiple lines of business, evolving priorities, and fast-moving work without losing strategic clarity.
• Ensure alignment between the audience insight, campaign narrative, creative idea, and final execution.
• Shape brand-level narratives and translate them into clear campaign platforms, creative briefs, and channel-specific strategies.
• Develop strategic direction across formats including brand anthems, podcasts, social campaigns, and performance-oriented content.
• Connect broad brand storytelling to specific audience journeys, channel behaviors, and marketing objectives.
• Partner closely with creative teams to ensure the strategy remains clear and cohesive from initial concept through execution.

What You'll Bring

• Significant strategy experience within an agency, brand, or similarly fast-paced creative environment.
• A strong background in marketing and campaign strategy, particularly across social and digital channels.
• Experience developing mid- and lower-funnel content that connects creative storytelling to specific audience actions or business goals.
• Excellent synthesis and storytelling skills, with the ability to turn complex inputs into clear, persuasive narratives.
• Strong creative instincts and experience partnering directly with design, motion, and other creative disciplines.
• Confidence managing multiple workstreams and collaborating with a range of internal and client stakeholders.
• Strong presentation, communication, and facilitation skills.
• The judgment to work independently, identify what matters most, and keep teams moving through ambiguity.
• Curiosity about emerging technology and AI, along with thoughtful judgment about how they can inform strategy and creative work.

What We Offer