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Open nowPosted today

Live E-Commerce Manager

JJ GOLD JEWELLERY PTE. LTD.

Pay
SGD 4,000 – SGD 5,000 a month
Where
Central, Singapore
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Your applicationOpen nowLive E-Commerce ManagerJJ GOLD JEWELLERY PTE. LTD. · Central, Singapore

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The clock on this job

Early applications get read.

13.5% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.3%1 day
  2. 4.6%3 days
  3. 13.5%7 days
  4. 21.8%14 days
  5. 36.6%30 days
  6. 58.9%60 days
This job: posted today

The posting

Key Responsibilities

1. Commercial Strategy and Campaign Planning

  • Develop annual live-commerce and marketing strategies that support company sales KPIs, brand priorities and product launches.
  • Translate annual goals into monthly and campaign-level sales targets, live-stream themes, promotional mechanics and channel plans.
  • Create and maintain an integrated marketing calendar covering live streams, campaigns, product launches, festive periods, content and advertising activity.
  • Review campaign performance and recommend improvements to sales conversion, average order value, customer acquisition and repeat purchase.

2. Live Streaming Operations

  • Manage and monitor daily live-streaming sessions to ensure the agreed schedule, product selection, pricing, offers, host readiness and operational standards are met.
  • Work with live hosts, sales teams and operations teams to improve live-stream quality, engagement, conversion and fulfilment readiness.
  • Track daily live-stream results, identify performance gaps and implement immediate corrective actions when KPIs are off track.
  • Maintain a weekly review rhythm covering sales results, host performance, customer feedback and upcoming campaign readiness.

3. Customer Enquiry and Service Management

  • Monitor daily customer enquiries and response quality across relevant channels, including live-commerce platforms, social media and messaging channels.
  • Set response standards, escalation procedures and follow-up discipline to ensure timely, accurate and conversion-focused customer service.
  • Analyze common customer questions and objections, then improve scripts, FAQs, product information and sales follow-up processes.

4. Content Direction and Publishing

  • Ideate video and campaign content that supports live-stream conversion, product education, brand awareness and customer retention.
  • Innovate and create smart psychological selling themes that strengthen customer engagement, buying confidence and conversion across live streams and campaign content.
  • Brief and direct content creators on content concepts, product focus, scripts, visual direction, deadlines and expected commercial outcomes.
  • Manage the daily and weekly content publishing plan, ensuring content is posted consistently, on time and in line with campaign priorities.
  • Review content performance and refine formats, hooks and calls to action based on engagement and sales results.

5. Advertising and CRM Performance

  • Monitor advertising budget allocation by campaign, platform and objective, and recommend reallocations based on return on ad spend, cost per lead and conversion results.
  • Work with marketing and sales teams to align paid advertising with live-stream schedules, stock priorities and campaign offers.
  • Monitor CRM retention performance, repeat-purchase rate and reactivation results; propose campaigns and customer journeys to improve retention.
  • Coordinate retention activities such as member offers, follow-ups, re-engagement messages and post-purchase communications.

Qualifications and Experience

  • Minimum 4 years of experience in e-commerce, digital marketing, live commerce, social commerce or retail campaign management.
  • Experience managing live-streaming operations, creators or hosts, and performance-based marketing campaigns.
  • Strong commercial judgement with the ability to use sales, content, advertising and customer data to make decisions.
  • Confident in coordinating multiple teams and managing fast-moving daily operations.
  • Comfortable with e-commerce, social-media, advertising and CRM tools; experience with jewellery, fashion, beauty or retail is an advantage.

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