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Open nowPosted 33 days ago

Brand Manager - Marketing - Mumbai

JUSTO36 open roles

Where
Mumbai
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Your applicationOpen nowBrand Manager - Marketing - MumbaiJUSTO · Mumbai
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Early applications get read.

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Share of postings closed within
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  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 33 days ago

The posting

Job Role: Marketing (Real Estate)

Job Title: Entry to Mid-Level

Department: Marketing

Profile Summary: This role requires a dynamic leader with a strategic mindset, strong analytical skills, and a proven track record in marketing and campaign management. The ideal candidate will be adept at managing multiple stakeholders, driving innovation, and delivering results in a fast-paced environment.

Key Responsibilities:

1. Strategic Marketing Planning:

• Develop and execute comprehensive marketing strategies tailored to the real estate market, including residential, commercial, and investment properties.

• Align strategies with company goals and market trends to drive business growth.

2. Campaign & Brand Management:

• Plan and manage marketing campaigns across various channels including digital advertising, social media, email marketing, print media, and events.

• Ensure campaigns are targeted, effective, and adhere to brand guidelines.

• Strengthen and maintain the company's brand identity in the real estate market.

• Ensure consistency in messaging, visual elements, and positioning across all marketing materials and platforms.

3. Lead Generation:

• Design and implement strategies to attract and convert potential buyers, sellers, and investors.

• Utilize online and offline tactics to generate high-quality leads and enhance the company's client base.

4. Market Research and Analysis:

• Conduct market research to identify opportunities, trends, and competitive dynamics within the real estate sector.

• Use data-driven insights to inform marketing strategies and optimize performance.

6. Budget Oversight:

• Develop and manage the marketing budget.

• Allocate resources efficiently to maximize return on investment and achieve marketing goals within budget constraints.

7. Collaboration:

• Work closely with sales, development, and other departments to align marketing efforts with business objectives.

• Support property launches, promotional events, and other initiatives with targeted marketing strategies.

8. Content Monitoring:

• Oversee the production of engaging content including property listings, blog posts, social media updates, and promotional materials.

• Ensure content is compelling, accurate, and tailored to the target audience.

9. Performance Monitoring:

• Track and analyse marketing performance metrics such as lead generation, conversion rates, and campaign effectiveness.

• Provide regular reports and actionable insights to optimize future marketing efforts.

Preferred candidate profile:

• Bachelor’s degree in Marketing, Business Administration, or a related field. An advanced degree (e.g., MBA) is advantageous.

• Minimum of 8 years of marketing experience, with at least 3 years in the real estate industry.

• Demonstrated success in managing marketing campaigns and driving business results.

• Proven leadership and team management abilities.

• Strong understanding of real estate market dynamics and trends and real estate software’s.

• Capable in monitoring digital marketing tools and strategies (e.g., SEO, PPC, social media).

• Excellent communication and negotiation skills.

• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

• Ability to analyse data and translate insights into actionable strategies.

• Creative thinking with a keen eye for detail and design.

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