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Open nowPosted 4 days ago

Junior Product Manager

Kaercher

Where
Antwerpen, Belgium
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Your applicationOpen nowJunior Product ManagerKaercher · Antwerpen, Belgium
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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 4 days ago

The posting

Bij Kärcher werkt een team van 17.500 mensen uit 82 landen samen om de wereld schoner te maken. Als familiebedrijf met een focus op duurzaamheid geloven wij dat de belangrijke zaken in het leven extra zorg vereisen om hun waarde nu en in de toekomst te waarborgen. We bieden wereldwijd WOW-oplossingen aan voor schoonmaak en waardebehoud. In het dagelijks leven en in het buitengewone. Met WOW-producten en WOW-diensten.

Jobomschrijving

  • Je bent mee verantwoordelijk voor het succesvol beheren en introduceren van nieuwe B2B-producten op de markt en vormt de schakel tussen ons hoofdkantoor in Duitsland, sales, marketing en andere afdelingen.
  • Je analyseert en monitort de B2B-markt, voert concurrentie-analyses uit en vertaalt inzichten naar concrete acties.
  • Je doorloopt het gehele productintroductieproces: van het inschatten van marktpotentieel en het testen van machines tot het opstellen van introductieplannen (in samenwerking met de collega's van Marketing).
  • Je ondersteunt het opstellen en opvolgen van de B2B-mediastrategie, campagnes, beurzen, events en trade marketing. Je fungeert als eerstelijns support voor alle interne vragen over het B2B-productassortiment en zorgt voor duidelijke productinformatie.
  • Je houdt de B2B-productinformatie op de website up-to-date.
  • Samen met sales en de Teamleader Marketing Professional stel je het jaarlijkse budget en de prijslijst op, denk je mee over de langetermijnstrategie en bewaak je concrete omzet- en margedoelstellingen.
  • Je denkt proactief mee met Kärcher-dealers om hun strategie- en marketingactiviteiten te optimaliseren.
  • Je rapporteert aan de Teamleader Marketing Professional.
  • Een behaald Bachelor- of Masterdiploma in Marketing, Communicatie, Economie of Techniek.
  • Ervaring als (B2B) Product Manager en een eerste ervaring met B2B Lead Generation vormen een groot pluspunt.
  • Sterke analytische vaardigheden, commercieel inzicht en vertrouwdheid met AI-tools en Google Workspace.
  • Goede communicatieve vaardigheden, een hands-on mentaliteit, teamspirit en een energieke, positieve ingesteldheid.

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