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Open nowFirst seen 4 days ago

Assistant Brand manager

Kate Worthington706 open roles

Where
Bangkok, Bangkok, Thailand
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Your applicationOpen nowAssistant Brand managerKate Worthington · Bangkok, Bangkok, Thailand

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Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: first seen 4 days ago

The posting

Our client is in FMCG area (Consumer goods)

Job Description

  • Develop and execute marketing strategies and plans, including ATL (above the line), BTL (below the line), in-store activities, and digital initiatives to achieve sales targets.
  • Plan and manage collaborations with online influencers, draft content guidelines, and oversee projects through to completion.
  • Design and develop POSM (Point of Sale Materials) and related marketing materials to support brand planning and market execution.
  • Analyze and monitor market trends, competitive landscape, and market conditions.
  • Track brand performance and manage marketing budgets in line with approved plans.
  • Assist with day-to-day operational activities related to the brand.
  • Collaborate across departments to ensure consistency in branding and marketing efforts.
  • Contribute to New Product Development (NPD) projects, from design and artwork creation to product launch.
  • Initiate marketing strategies, tactics, and promotional campaigns to drive sales across various channels.
  • Develop, maintain, and implement a social media content calendar aligned with the brands marketing communication and digital strategy.

Job Requirements

Experience: 3 years in marketing within consumer goods, FMCG, or Food & Beverage industries.

Education: Bachelors degree in Marketing or a related field.Advantage: Experience in launching new brands is preferred.Skills and Knowledge:

  • Strong understanding of consumer product marketing, including NPD launches, marketing communication, and digital marketing.
  • Analytical thinking with the ability to view challenges from multiple perspectives.
  • Creativity and awareness of current trends and best practices.
  • Proficiency in English and computer skills, particularly Microsoft Office.
  • Excellent project management and interpersonal skills.

Attributes:

  • Active, optimistic, and open-minded.
  • Problem-solving oriented with a can-do attitude.
  • Effective multitasking and ability to work under pressure.
  • Independent and collaborative, with strong teamwork capabilities.
  • Passionate about driving and promoting Thai brands.
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