Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowFirst seen 5 days ago

Head of Digital Sales & Marketing Manager

Kate Worthington707 open roles

Where
Bangkok, Bangkok, Thailand
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowHead of Digital Sales & Marketing ManagerKate Worthington · Bangkok, Bangkok, Thailand

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Kate Worthington's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: first seen 5 days ago

The posting

Hiring Position: Head of Digital Sales & Marketing/ Manager

Working Condition: 100% on-site

Location: Bangkok, Thailand

______________________________________________________________________

Our client is a leading no-frills carrier with the most significant number of domestic routes within Thailand. The airline is also planning on opening more destinations regionally. Based on the data from the Tourism Authority of Thailand, the country expects tourism revenue to reach 80% of what it was before the pandemic.

As one of the major carriers here in the Kingdom, the airline expects to experience a boom in the tourist industry after the pandemic domestically and regionally and they are now looking for a Head of Digital Sales&Marketing to land a professional successful career with them.

Role Introduction

To ensure the airlines direct digital channels have a competitive presence in the market, maximizing online traffic and revenue generation. To manage the website(s), update content to be locally suitable, drive local campaigns and conduct analytics to further optimize results.

Key Responsibilities

Digital Promotions and Campaigns

  • Assist to devise and manage campaigns to recruit customers to the airlines contact database
  • Drive engagement through targeted communications
  • Follow up on ancillary revenue generation
  • Ensure prioritization of direct digital distribution channels
  • Website Content and Communication
  • Manage the retailing of air and non-air offers across the web and mobile platforms, driving channel exclusive offers where appropriate
  • Manage the quality of content published across the business digital channels
  • Help to ensure the customer experience and brand are upheld in any content and customer experience deliverables, in consultation with internal and external stakeholders

Analytics

  • Use web analytics (Google Analytics) to measure performance, identify and exploit opportunities, and continually improve the volume and quality of traffic coming from different sources
  • Understand sales performance in direct digital channels including share of revenue targets, route performance, and plan and measure sales contribution for air and non-air products
  • Systematic analytics and reporting on website specific data to provide recommendations for enhancements
  • Search Engine Marketing and Search Engine Optimization
  • Ensure all pages have the appropriate page-level technical and content-based Search Engine Optimization
  • Test and understand the interrelationship and keyword coverage for Search Engine Marketing and Search Engine Optimization campaigns to drive traffic to the flagship site

Social Media

  • Assist to manage the social media content strategy and report on engagement and performance of social channels as required

Benchmarking

  • Conduct competitor analysis of pricing and ensure digital channel pricing and proposition are competitive both on and offline
  • Monitor marketing strategies used by competitors and industry leaders and make recommendations to enhance our presence and revenue generation

Emergency and Accident

  • Emergency and Accident and Crisis Response responsibilities as required
  • Requirements

Qualifications:

  • Graduation in any field is a minimum
  • Diploma / Certification in a relevant Sales business field would be an advantage
  • Knowledge, skills, training, and experience
  • At least 5 years experience in a similar role
  • A strong understanding of how the internet works, preferably with a junior developer or similar IT training/experience
  • A demonstrable passion for digital and commerce
  • Strong literacy skills, including copywriting and the ability to adhere to brand and tone of voice
  • Strong numeracy skills and experience of working with data to tell a story
  • Strong PC literacy including Adobe Experience Manager and Google Analytics
  • Adapts to and embraces constant change
From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Kate Worthington's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Kate Worthington's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Kate Worthington's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.