The posting
Research & Insights Manager 12-month FTC Slough (Head Office)
We operate a dynamic working model built on trust, choice and balance. Colleagues typically connect in person 3 days per week, as we know the best ideas and relationships grow when we collaborate side by side.
We also offer Dynamic Friday Hours, giving colleagues the opportunity to flex their time and finish early on a Friday, where the role allows.
Join our snack-loving team We’re looking for a Research & Insights Manager to join us at KP Snacks. If you’re ready to bring your ideas to the table, grow your skills and be part of a team that values what makes you, you – this could be your next big move.
Who are we? We’re KP Snacks, part of the Intersnack family. Across more than 30 countries, over 15,000 of us work together to make the snacks people love – from Hula Hoops to McCoy’s. In the UK, we’re a team of around 2,400 colleagues, based across seven sites and our Slough HQ. We’re proud of our close-knit culture, where we speak up, celebrate differences and push boundaries together.
About the role
This is a hands-on role at the heart of our brand strategy. You'll partner closely with Marketing, Innovation and Research & Development teams to uncover consumer, shopper and category insights that drive business growth. From identifying emerging trends and market opportunities, to leading brand health tracking, innovation development and product testing, you'll play a key role in shaping our brands' future direction.
Managing the end-to-end research process, you'll work with external agencies to deliver high-quality insight programmes and translate complex findings into clear, actionable recommendations that influence decision-making at every level of the business.
What’s in it for you? We believe in rewarding our colleagues and helping them thrive. Here’s a flavour of what we offer:
- Annual salary from £55,000, annual bonus opportunity (target 7.5%), plus a £6,000 car allowance.
- KP Pension Plan with up to 7% matched contributions
- 25 days holiday
- Comprehensive healthcare including Single Cover Private Healthcare, Health Cash Plan, Digital GP and Employee Assistance Programme
- KP4ME benefits platform with discounts, cashback and wellbeing support
- Enhanced family-friendly policies to support colleagues at every stage of life
What will you be doing?
- Leading insight programmes Own the end-to-end delivery of research projects, from identifying business challenges and opportunities, before writing research briefs through to final recommendations and stakeholder presentations
- Shaping brand strategy Partner with brand teams to influence brand plans, communications, innovation pipelines and long-term growth strategies through consumer and shopper understanding
- Managing agency relationships and budgets Work closely with external research partners, challenging proposals where needed, ensuring projects deliver value and effectively managing research budgets
- Identifying trends and opportunities Stay close to consumer behaviour, market developments and emerging trends across the UK food and drink sector to uncover opportunities for growth
- Driving collaboration across functions Build strong relationships across Marketing, Category, Innovation and Research & Development to ensure insights are embedded into decision-making throughout the business
We’d love to hear from you if you can bring:
- Strong research expertise Experience designing, managing and interpreting both qualitative and quantitative research projects, with a clear understanding of research methodologies
- Insight-led commercial thinking The ability to translate consumer and shopper insights into practical recommendations that support brand and business growth
- Excellent stakeholder management skills Confidence influencing and challenging stakeholders at all levels, using evidence and insight to support decision-making
- Strong project management capability Experience managing multiple projects simultaneously, balancing priorities and delivering high-quality outcomes to tight deadlines
- Curiosity and passion for consumers A genuine interest in consumer behaviour, market trends and the food and drink industry, with an eagerness to uncover what drives purchasing decisions
- Relevant industry experience Experience in a Research & Insights, Consumer Insights, Market Research or similar role. FMCG experience is preferred, although we would also welcome applications from candidates currently working within a market research agency environment
Our purpose At KP Snacks, we're passionate about creating happy snacking moments through our great tasting snacks and iconic brands. Every day, millions of people enjoy our products, including Hula Hoops, McCoy's, KP Nuts, Tyrrells, Skips, POM-BEAR and Butterkist, making us one of the UK's leading snack manufacturers.
For decades, we've been delighting consumers by combining well-loved favourites with exciting innovations that reflect changing tastes and expectations. We're equally passionate about our people and committed to creating a workplace where everyone can grow, develop and make a real impact.
As part of the Intersnack Group, one of the world's leading snack manufacturers, we combine global expertise with a shared commitment to creating happy snacking moments every day.
We’re committed to inclusion We’re building a workplace where everyone belongs. If you don’t tick every box, we’d still love to hear from you – your unique perspective could be just what we need. And if there’s anything we can do to make the process easier for you, just let us know.
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