Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 49 days ago

Head of Marketing and Communications (m/f/d)

KPMG S.à r.l.

Where
Luxembourg
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowHead of Marketing and Communications (m/f/d)KPMG S.à r.l. · Luxembourg

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on KPMG S.à r.l.'s own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

13.4% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.2%1 day
  2. 4.6%3 days
  3. 13.4%7 days
  4. 21.6%14 days
  5. 36.2%30 days
  6. 59.0%60 days
This job: posted 49 days ago

The posting

Head of Marketing and Communications (m/f/d) Job Description As Head of Marketing and Communications, you are accountable for shaping, amplifying, and protecting the firm's strategic priorities, growth agenda, and market positioning. Working closely with Executive Leadership, Business Development, and Sector Leads, you translate business strategy into compelling narratives, integrated go-to-market approaches, and high-impact marketing and communications activity.You lead the end-to-end marketing and communications agenda, spanning brand, reputation, digital, campaigns, events, internal communications, and employer branding. You explore and embed AI-enabled, insight-driven ways of working across all activities to deliver measurable commercial, reputational, and engagement impact.AI is reshaping how clients discover expertise, consume content, engage with the firm, and make buying decisions, while also transforming the speed, skills, controls, and operating model required within Marketing and Communications. The role must therefore lead a deliberate shift in ways of working—redesigning processes rather than simply adding tools, strengthening data and content governance, building AI literacy and adoption across the team, and maintaining human judgement, creativity, brand integrity, and accountability.This transformation must be closely connected to Business Development, sector priorities, and the firm's growth agenda, using AI and market insight to identify opportunities, sharpen propositions, personalise engagement, accelerate go-to-market activity, and improve pipeline conversion and commercial impact.What you will be working on Strategy, Planning & Leadership• Translate business priorities into integrated marketing and communications plans.• Partner with Business Development and Sector Leads to support growth, demand generation, and pipeline development.• Drive governance, prioritization, and performance measurement across all marketing activities.• Ensure consistent brand positioning, messaging, visual identity, and storytelling. External Communications & Reputation• Lead media relations, public relations, executive communications, and thought leadership.• Support firm-wide initiatives and manage reputational risks. Digital Marketing, Campaigns & Demand Generation• Develop and execute digital, social media, and multi-channel marketing campaigns.• Oversee SEO/SEM, paid media, marketing automation, and analytics.• Use data and insights to optimize performance and commercial impact. Events, Sponsorships & Partnerships• Lead strategic events, sponsorships, memberships, and partnerships that enhance brand visibility and client engagement. Internal Communications & Employer Brand• Drive internal communications and employee engagement initiatives.• Partner with HR to strengthen employer branding and talent attraction.• Ensure alignment between employee experience and external reputation. AI, Transformation & Operations• Embed AI capabilities across marketing and communications to improve insight, creativity, efficiency, and effectiveness.• Redesign processes and operating models to support AI-enabled ways of working.• Ensure appropriate governance, quality control, compliance, and data protection. Financial & People Leadership• Own the marketing and communications budget and resource allocation.• Lead, develop, and inspire a high-performing team.• Build capabilities in digital marketing, analytics, AI, and storytelling.• Manage agency and vendor relationships.What we look for • Significant leadership experience (minimum 15 years) across Marketing and Communications, ideally within professional services, financial services, or another complex, regulated, knowledge-led environment. • Proven ability to translate business strategy into impactful marketing and communication plans. • Strong executive presence with the ability to influence and advise senior stakeholders.• Extensive experience in brand management, communications, content strategy, and storytelling.• Strong expertise in digital marketing, campaigns, social media, SEO/SEM, marketing automation, and analytics.• Commercial and data-driven mindset, with the ability to demonstrate business impact.Experience leading transformation, change management, and AI adoption initiatives.• Knowledge of GDPR and communications compliance requirements.Proven people leadership skills with experience building high-performing teams and fostering collaboration.• Native English level. Additional languages relevant to Luxembourg's international environment are an asset. Skills and Experience Strategic Leadership• Proven ability to translate business strategy into measurable marketing and communications plans• Strong executive presence with the ability to influence senior stakeholders Brand and Creative Direction• Deep experience in brand positioning, creative briefing, content strategy, and storytelling, constantly pushing for creative ways to push the brand while adhering to brand guidelines where necessary. Digital Marketing and Analytics• Hands-on expertise in SEO/SEM, paid media, marketing automation, social platforms, and analytics• Strong data-driven mindset with the ability to connect activity to commercial impact Operational Excellence• Budget ownership, vendor and agency management, contract negotiation, and scalable process design Regulatory Awareness• Familiarity with GDPR and professional services compliance requirements Leadership and Collaboration• Proven people leadership, cross-functional collaboration, and change management capability

Posting text belongs to the employer. Removal requests: contact us.

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against KPMG S.à r.l.'s own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on KPMG S.à r.l.'s form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    KPMG S.à r.l.'s answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.