The posting
Public Job Title: Ladder Liaison - Community Engagement Manager Location: TN (Nashville metropolitan area)
About Us: Ladder Health, an innovative virtual care platform built alongside clinicians at Boston Children's Hospital, serves as an end-to-end developmental partner for children (0-6 years old) with developmental delays. Ladder offers an alternative to waitlisted state-based programs or private pay practices, guiding families through our developmental screener, clinical evaluations, and comprehensive virtual care with specialized therapists (PT, OT, SLP). Our platform supports a coordinated care plan with resources, HIPAA-compliant messaging, and integration with pediatric care teams, primarily monetized through Fee-for-Service (FFS) therapy revenues. Ladder partners with pediatricians and community organizations to improve access and quality of care for families.
The Role: Ladder is expanding its services in Tennessee and seeking motivated, community-oriented relationship managers to build and sustain strategic partnerships. This role focuses on developing referral relationships with local pediatricians, healthcare providers, educational centers, and social service agencies to ensure that families in the community can access high-quality early intervention services. This is an account management role at its core: our data consistently shows that earning a first referral takes months of in-person trust-building, and that what happens in the following 30-60 days, not the initial pitch, is what determines whether a partner becomes a lasting, healthy source of referrals or a one-time contact. We're looking for someone who thrives on the long game of an ongoing relationship, not just the win of a first 'yes.'
Key Responsibilities:
- Develop and Sustain Strategic Partnerships: Establish and maintain relationships with local pediatricians, clinics, educational centers, and social service organizations through targeted outreach and community engagement, including a deliberate, ongoing follow-up cadence across a full spectrum of digital communications, warm introductions and direct in-person engagement, especially in the critical weeks immediately following a partner's first referral
- Educational Presentations: Conduct impactful in-service presentations and workshops tailored to each partner type (built on marketing-provided materials and messaging) to educate on Ladder’s offerings, developmental milestones, and referral processes
- Customized Engagement Plans: Create and execute partner-specific engagement strategies, including a calendared check-in schedule through at least the first 90 days after a partner's first referral, to align with the goals of pediatric providers, educators, and social services
- Personal Follow-Through: Reinforce Ladder's automated partner communications (screening tools, educational resources, referral guidelines) with a real, local point of contact, the personal relationship is what our data shows makes those materials land
- Portfolio Health Management: Regularly review your existing partner base to identify accounts that have gone quiet or slowed their referral activity, and proactively re-engage them, sustaining a healthy existing relationship is as valuable as building a new one.
- Community Outreach: Participate in local health fairs, community events, and informational sessions to strengthen community presence and relationships, prioritizing the partners and moments where in-person time has the most impact, since travel is a real and limited resource
- Feedback and Adaptation: Collect feedback from partners, address challenges, and work collaboratively to refine the referral and service processes for maximum efficiency
- Collaborate with Internal Teams: Work closely with marketing, product, and technical teams, who own the automated email campaigns and educational content that keep partners engaged between visits, to develop materials and systems that support partner engagement and make integration seamless; this partnership is what frees the Liaison to focus on the in-person, relationship-building work that only a locally present person can do
- CRM Management: Consistently and promptly track and document partner interactions (calls, visits, and every follow-up) in the company CRM system, ensuring accurate reporting and follow-ups
Who You Are:
- Experience: 3+ years in business development, account management or partnership roles, preferably in pediatric healthcare, early childhood education, or community services
- Community Network: Existing strong connections within local healthcare, education, and social service networks
- Presentation Skills: Excellent public speaking and presentation abilities for training and educational outreach
- Innovative and Adaptive: Comfortable testing new outreach tactics and adjusting strategies based on partner feedback
- CRM Proficiency: Experienced in using CRM tools for tracking and reporting, with the discipline to log activity consistently even when busy, this data directly shapes how the team prioritizes follow-up
- Passionate About Pediatric Healthcare: Demonstrated commitment to improving access to developmental care
- Self-Motivated and Patient: Thrives in an environment with limited oversight and embraces a growth mindset; comfortable playing a long game, building a healthy, repeat-referring partnership typically takes months of consistent, mixed-channel follow-up, not a single great first meeting
- Relationship-Oriented Follow-Through: Builds a genuine, ongoing cadence with partners rather than treating outreach as a one-time event, especially right after a partner's first referral, which our data shows is the single biggest factor in whether that relationship grows
- Travel: Willingness to travel locally up to 100% within a 150-mile radius, understood as central to the role: in-person presence is what our data shows most reliably builds the trust that leads to a first referral and healthy referral partnerships
What Success Looks Like: Your role is measured by the health and consistency of your partner relationships and referral activity, not by whether every individual referral results in a scheduled family, which depends on factors outside your control, including family engagement and our clinical operations team.
Equal Opportunity Statement: Ladder Health is an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Important Security Notice: Please be aware of recruitment scams. Representatives from Ladder Health will never conduct interviews purely via text/chat apps, nor will we ever ask for banking details, direct deposit info, or credit card numbers during the interview process. Official communications will only come from an @ladderhealth.co email address. If you suspect fraud, please report it to us directly.
