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Open nowPosted 74 days ago

Growth Marketing Lead

Lya Collective14 open roles

Where
San Francisco
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Your applicationOpen nowGrowth Marketing LeadLya Collective · San Francisco

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 74 days ago

The posting

ABOUT THE OPPORTUNITY A client we are partnering with is looking for someone with 4–6 years of experience in growth or demand generation marketing who has successfully scaled social channels and paid acquisition for a technical or gaming-related audience. You should be comfortable building from scratch — setting strategy and executing tactically — with a track record of measurable growth across multiple channels. Bonus points if you've worked in developer tooling, gaming platforms, or marketed to highly technical audiences. This is a remote position where you will be working Pacific or Eastern hours. Candidates must be located in the United States. JOB RESPONSIBILITES Own growth and reach across all channels and partnering with content to build, execute on, and optimize the acquisition playbook. Grow the company's social presence: develop the distribution playbook, build audience, and turn social into a compounding acquisition channel Manage and optimize paid acquisition campaigns across Google Ads, YouTube, Reddit, and X to drive efficient user acquisition. Own and expand the company's organic search presence end-to-end. Develop programs to disseminate community-generated content (Discord, user-created games) to the broader game developer community. Build and manage relationships with game developer content creators (YouTubers, LinkedIn voices, X influencers) and incorporate them into campaigns and product launches. Bridge the gap between content, product marketing, and growth — ensuring the right content reaches the right audiences through the right distribution channels. Gather data, fill measurement gaps, and create whatever is needed to identify early opportunities and improve each piece of the growth playbook. Collaborate with sales to support the emerging B2B motion and compound acquisition efforts into revenue. JOB QUALIFICATIONS 3 -​ 6 years of experience in growth or demand generation marketing. Experience in growth-​focused roles targeting a technical ICP ((B2C2B or early-​stage startup to Series B) Managed or optimized paid acquisition campaigns (Google,​ Reddit,​ YouTube,​ X). Proven track record growing social channels with measurable results. BS in Marketing or a related field. NICE TO HAVE SKILLS Experience owning SEO/AEO funnels end-​to-​end. JOB BENEFITS Highly competitive salary. Remote-friendly with occasional travel to SF so you can connect with the team. Generous equity participation. Clear path to leadership. RIGHT TO REPRESENT By applying to this position, you acknowledge and agree to be represented by LYA Collective for this opportunity.

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