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Open nowPosted 8 days ago

Growth Marketing

Marathon Talent33 open roles

Where
Mexico City, CDMX, Mexico
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Your applicationOpen nowGrowth MarketingMarathon Talent · Mexico City, CDMX, Mexico
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Early applications get read.

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Share of postings closed within
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  2. 4.7%3 days
  3. 13.9%7 days
  4. 22.4%14 days
  5. 38.1%30 days
  6. 59.0%60 days
This job: posted 8 days ago

The posting

Sobre Simetrik

Simetrik es una fintech B2B que automatiza la conciliación financiera para empresas de alto volumen transaccional, como bancos, empresas de pagos, marketplaces y operadores de juego online. Con el respaldo de Goldman Sachs, ayudamos a los equipos de finanzas y operaciones a ganar control, precisión y velocidad sobre sus datos financieros. México es hoy un mercado estratégico para nosotros, y buscamos a alguien que construya nuestra presencia de marca y genere demanda en la región.

El rol

Como Growth Marketing Manager para México, serás responsable de posicionar a Simetrik como referente en automatización financiera y de convertir esa visibilidad en pipeline para el equipo comercial. Liderarás la estrategia de eventos, relaciones públicas y alianzas en el mercado mexicano, trabajando de cerca con ventas para que cada acción de marketing se traduzca en leads calificados. Es un rol con alta autonomía e impacto directo en el crecimiento del negocio.

Responsabilidades

- Diseñar y ejecutar la estrategia de demand generation para México, con foco en cuentas B2B del sector financiero, pagos, marketplaces y gaming.

- Planear, producir y dar seguimiento a eventos propios y de terceros: conferencias de la industria, roundtables ejecutivos, webinars y activaciones con partners.

- Construir y gestionar alianzas estratégicas con partners, asociaciones del sector y ecosistema fintech para co-crear eventos y contenido.

- Liderar la estrategia de PR en México: relación con medios, notas de prensa, oportunidades de vocería y presencia en publicaciones especializadas.

- Fortalecer el posicionamiento de marca de Simetrik en el mercado mexicano, asegurando un mensaje consistente y relevante para tomadores de decisión en finanzas.

- Colaborar estrechamente con el equipo de ventas para alinear campañas con cuentas objetivo y asegurar un buen handoff de leads.

- Medir y reportar el impacto de cada iniciativa en generación de leads, pipeline y retorno de inversión.

Cómo se mide el éxito

- Volumen y calidad de leads generados para el equipo comercial.

- Contribución de marketing al pipeline y a oportunidades abiertas.

- Crecimiento de la visibilidad y el posicionamiento de Simetrik en el ecosistema financiero mexicano.

Requirements

- Experiencia en marketing B2B, con foco en eventos, PR, partnerships o demand generation.

- Trayectoria en empresas reconocidas del mundo B2B, SaaS, startups o fintech.

- Experiencia comprobable organizando eventos B2B y gestionando relaciones con medios en México.

- Red de contactos en el ecosistema fintech, financiero o tecnológico mexicano (altamente valorado).

- Orientación a resultados medibles: capacidad de conectar acciones de marca con generación de leads y pipeline.

- Inglés nivel B2 o superior (indispensable).

- Español nativo.

- Residencia en México

Benefits

- La oportunidad de construir la estrategia de marketing de Simetrik en uno de sus mercados prioritarios.

- Autonomía para proponer y ejecutar iniciativas con impacto directo en el negocio.

- Exposición a clientes y partners de alto nivel en el sector financiero.

- Un equipo internacional en una fintech en plena expansión.

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