The posting
Job Summary
The Group Marketing Manager, Product Marketing, will own the marketing strategy and commercial outcomes for Surgical Solutions product divisions and periop sales team. This role sets category strategy, positioning, and the marketing plan, leads major launches, and leads a team of product marketers. It orchestrates product, sales, and specialist marketing teams to drive customer engagement, adoption, and business growth.
Job Description
Responsibilities
- Own category strategy and the overall marketing plan for assigned divisions, including positioning, growth priorities, and major launches. Measured on commercial outcomes rather than activities.
- Partner with product divisions and sales to understand business priorities, customer needs, competitive dynamics, and growth opportunities.
- Set objectives and requirements for integrated programs and orchestrate marketing partners (digital, creative, insights & analytics, training, communications, events, and brand), who own execution within their disciplines.
- Partner with divisions and periop sales through the strategic planning process to align marketing priorities with business growth plans. Recommend where to invest marketing budget and adjust allocation based on performance.
- Meet with leadership and provide updates and gain alignment on priorities, budget, and planning.
- Define business questions for research with the insights & analytics team, and turn insights and business results into decisions that improve category performance.
- Lead a team of marketing professionals. Help build, align, and manage priorities with divisions and sales.
- Own tradeshow strategy for assigned categories by defining the target audience, story, objectives, and success measures, while the events team owns execution. Ensure leads are followed up and impact is measured.
Management responsibilities:
- Oversee major projects/programs/outcomes
- Budget responsibility
- Interpret and execute policies for departments/projects and develops
- Recommend and implement new policies or modifications to existing policies
- Provide general guidelines and parameters for staff functioning
- Hiring staff, recommending pay increases, performing performance reviews, training and development of staff, estimating personnel needs, assigning work, meeting completion dates, interpreting and ensuring consistent application of organizational policies.
Requirements
Work Experience
- 5+ years of experience in product marketing, marketing strategy, product management, or related roles.
- At least 2 years of experience managing people include: hiring, developing, motivating and directing people as they work.
- Experience owning category marketing strategy, major launches, and budgets with measurable commercial results.
- Strong communication, project management, analytical, and cross-functional collaboration skills.
Education
- Bachelor’s degree in Business, Marketing, or related field required.
Medline Industries, LP, and its subsidiaries, offer a competitive total rewards package, continuing education & training, and tremendous potential with a growing worldwide organization.
The anticipated salary range for this position:
$116,000.00 - $174,000.00 Annual
The actual salary will vary based on applicant’s location, education, experience, skills, and abilities. This role is bonus and/or incentive eligible. Medline will not pay less than the applicable minimum wage or salary threshold.
Our benefit package includes health insurance, life and disability, 401(k) contributions, paid time off, etc., for employees working 30 or more hours per week on average. For roles where employees work less than 30 hours per week, benefits include 401(k) contributions, paid time off, as well as access to the Employee Assistance Program, Employee Resource Groups and the Employee Service Corp. For a more comprehensive list of our benefits please click here.
We’re dedicated to creating a Medline where everyone feels they belong and can grow their career. We strive to do this by seeking diversity in all forms, acting inclusively, and ensuring that people have tools and resources to perform at their best. Explore our Belonging page here.
Medline Industries, LP is an equal opportunity employer. Medline evaluates qualified individuals without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, age, disability, neurodivergence, protected veteran status, marital or family status, caregiver responsibilities, genetic information, or any other characteristic protected by applicable federal, state, or local laws.
