The posting
Overview
Why This Role Matters Business Applications are evolving from systems of record into systems of action, where Copilot and agents help people move from insight to execution. Customers need credible evidence of business outcomes from other customers who have deployed the same solution. This role delivers that clarity through executive customer voices, compelling written and video content, and customer speakers.
Role Overview
We’re looking for a Senior Product Marketing Manager, Customer Storytelling to lead customer storytelling for Microsoft Business Applications and Agents. You will engage Fortune 500 executives, turn customer experiences into differentiated stories across channels and events, and support Earnings with approved customer momentum statements. Partnering across product marketing, sales, communications, event teams, and social, you will move evidence from opportunity to publication with urgency and care.
Responsibilities
Executive Engagement & Customer Storytelling
- Build and sustain trusted relationships with executives at Fortune 500 organizations, partnering with account teams to identify and secure customer advocates.
- Lead interviews that uncover business impact, adoption insights, and measurable outcomes.
- Write compelling customer stories, executive quotes, blogs, and proof points that preserve the customer’s voice and connect Business Applications, Copilot, and agents to clear business value.
- Own the evidence pipeline from proactive outreach through publication.
- Follow through consistently, unblock approvals, escalate risks early, and own deadlines while respecting customer commitments and decision processes.
Video & Customer Speakers
- Lead customer video shoots from creative briefs and interview preparation through production coordination, on-site direction, editing, and approvals.
- Facilitate customer speakers for first-party and third-party events: secure participation, develop abstracts and speaker briefs, shape talk tracks, coach and rehearse executives, and coordinate with event teams.
- Repurpose approved footage and event moments into compelling follow-on content.
Earnings & Customer Momentum
- Support Earnings with concise customer momentum statements and substantiated proof points.
- Fact-check claims, quotes, and metrics; secure customer permissions; and coordinate cross-functional review with product marketing, communications, legal, and investor relations.
- Protect confidential information, honor disclosure timing, and maintain a clear approval record before any statement is released.
Distribution & AI-Enabled Scale
- Create and land customer storytelling assets (GIFs, images, quotes, videos, etc.) across blog, web, and social with channel owners, tailoring copy and formats and aligning editorial plans, publication timing, and amplification.
- Measure engagement, asset reuse, and speaker impact to improve relevance and reach.
- Use AI for research, interview synthesis, drafting, repurposing, and workflow efficiency, with human verification of every claim and protection of confidential and customer information.
Qualifications
Required/minimum qualifications
- Master's Degree in in Marketing, Computer Science, Business or related field AND 3+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business OR equivalent experience.
Additional or preferred qualifications
- Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business OR equivalent experience.
- Experience engaging executives at Fortune 500 organizations and securing their participation in customer evidence, advocacy, or marketing programs.
- Strong writing and editorial judgment, with demonstrated ability to translate complex enterprise technology and customer outcomes into clear, compelling content.
- Experience leading customer video shoots and facilitating customer speakers for events, including executive preparation and stakeholder coordination.
- Proficiency landing content in blog, web, and social channels, including editorial planning, copy development, approvals, and performance measurement.
- Ability to develop accurate customer momentum statements for Earnings, with disciplined fact-checking, customer permissions, confidentiality, and review coordination.
- Cross-functional leadership and influence without authority; persistent, action-oriented execution demonstrated through proactive outreach, reliable follow-through, early escalation, and ownership of deadlines.
- Practical experience using AI to scale content and workflows while applying human judgment, verification, and confidential-information safeguards
Product Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.



