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Open nowFirst seen 5 days ago

Head of Brands - Trade Marketing & Services

MOSIAC HR Private Limited81 open roles

Where
Colombo, Sri Lanka
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Your applicationOpen nowHead of Brands - Trade Marketing & ServicesMOSIAC HR Private Limited · Colombo, Sri Lanka

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on MOSIAC HR Private Limited's own form.

The reply lands in your private mailbox

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: first seen 5 days ago

The posting

Head of Brands - Trade Marketing & Services

Our client, a leading telecommunications service provider and one of the largest mobile network operators in the country, is seeking a talented individual to lead their trade marketing efforts!

The Job:

  • Develop and execute comprehensive strategies for the respective category that align with overall brand objectives.
  • Conduct market research and competitive analysis to identify trends, opportunities, and threats within the category.
  • Collaborate with business units for new product development and ensure brand standards from Go-to-Market execution on time and in full.
  • Responsible for annual budget planning and effectively managing allocated budgets.
  • Develop communication strategies with the brands team and ensure efficient execution.
  • Conduct post-campaign evaluations to measure performance against ROI and KPIs.
  • Create high-quality marketing materials that align with brand standards.
  • Develop overall trade marketing strategy to maintain leadership in Share of Visibility, Share of Noticeability, and retailer NPS.
  • Ensure efficient quarterly execution of trade marketing strategies.
  • Maintain strong relationships with the regional sales team and conduct periodic audits on brand visibility and noticeability.

The Person:

  • Degree or relevant professional qualification in Marketing; MBA/MSc preferred.
  • 10-12 years of experience in Brand Management, with at least 2-3 years in a managerial role.
  • Experience in Trade Marketing, including trade visibility and retailer loyalty programs, is advantageous.
  • Knowledgeable in Advertising, Sales, and Marketing.
  • Excellent understanding of the full marketing mix.
  • Highly creative with the ability to think outside the box.
  • Skilled in identifying target audiences and devising engaging campaigns.
  • Proven ability to develop effective brand and marketing strategies.
  • Advanced communication and interpersonal skills.

If you’re ready to take the next step in your career and lead impactful marketing initiatives, we want to hear from you!



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