The posting
Key Requirements
- Fluent English Communication Must have exceptional written and verbal English skills. Comfortable conducting interviews with health professionals and engaging with diverse stakeholders (e.g., patients, partners, and influencers).
- Health experience & understanding (life sciences degree is helpful)
- Content Creation and Strategy Proven experience creating and managing content (blogs, podcasts, newsletters, and social media). Ability to align content strategy with business objectives and SEO best practices.
- Interviewing Skills Skilled at conducting professional interviews, especially with subject matter experts like health professionals. Comfortable handling technical and sensitive topics with tact and professionalism.
- Social Media Expertise Demonstrated ability to grow and manage multiple social media platforms (Instagram, X.com, Facebook, YouTube, LinkedIn). Experience in creating campaigns that resonate with different audiences.
- Brand and Messaging Alignment Expertise in developing content that reflects and strengthens brand identity. Experience in managing tone and messaging consistency across all platforms.
- SEO Knowledge Strong understanding of SEO principles and keyword optimization. Proven track record of improving organic search traffic through content.
- Email Marketing & Newsletters Experience creating compelling newsletters targeting patients, partners, and healthcare professionals. Familiarity with tools like Mailchimp, HubSpot, or ActiveCampaign.
- Event and Conference Management Experience in planning and managing conference materials, including presentations, booths, and collateral. Ability to coordinate with event organizers and internal teams to ensure successful representation.
- Partnership and Influencer Marketing Track record of managing influencer collaborations and brand partnerships. Ability to foster relationships with industry thought leaders and leverage partnerships to amplify brand reach.
- Project Management Skills Organized and capable of managing multiple projects simultaneously. Experience using tools like Asana, Trello, or Monday.com to track progress.
- Team Leadership Ability to lead and mentor a team of content creators, social media managers, and designers. Experience collaborating cross-functionally with other departments (e.g., marketing, sales, and research).
- Analytical and Data-Driven Familiarity with tools like Google Analytics, SEMrush, or Ahrefs to measure content performance. Experience analyzing campaign results and optimizing based on data.



